Singapore, 2 November 2009 – SPH Magazines Pte Ltd (“SPH Magazines”), the appointed publishing agent for Singapore General Hospital (SGH) and SingHealth Group, has just released the inaugural issue of Singapore Health – a newspaper reporting on health-related matters affecting Singaporeans.
The bi-monthly, tabloid-sized newspaper, which covers health and wellness, the latest medical breakthroughs, healthcare services and tips on navigating hospital processes, aims to elevate the level of health literacy among Singaporeans. Content is packaged to provide digestible, informative and insightful reads. Drawing on expert views and the specialised knowledge of medical professionals within SGH and the SingHealth Group, the newspaper hopes to be a practical and useful resource of information for readers.
Editor Shamilee Vellu said: “The takeaway for readers is a thorough understanding of healthcare services, and hopefully with that knowledge, they are better equipped to take charge of their health.”
SGH previously published Outram Now, a newsletter focusing on the latest developments in and around the SGH campus at Outram Road. In a bid to maximise its appeal, SGH and the SingHealth Group opted to present in-depth coverage on all health-related topics in a newspaper format, and to include a Chinese language section. Singapore Health will also see an increased circulation, with more distribution points to widen its reach.
The 40,000 copies of Singapore Health will be available at the three hospitals, five national speciality centres and selected polyclinics under the SingHealth umbrella. Copies will also be handed out at high-traffic points within the CBD area.
“We are excited to be collaborating with Singapore’s largest healthcare group to produce Singapore Health. We aim for the paper to be an authority in all healthcare matters, providing practical, valuable and useful information that is sought after by the public," said Mr Dennis Pua, Managing Director, SPH Magazines.
"Our partnership with SPH Magazines is more than just commercial. Jointly, we hope to break new grounds in empowering Singaporeans to be better partners with their doctors, especially in shared decision-making," said Mrs Tan-Huang Shuo Mei, Group Director, Communications & Service Quality, SingHealth and SGH.
The inaugural November-December 2009 issue will be officially launched tomorrow at SGH by Dr Amy Khor, Mayor, Southwest District; Senior Parliamentary Secretary, Ministry of the Environment and Water Resources and Chairperson, REACH Panel, Ministry of Community Development, Youth and Sports.
SPH Magazines is the appointed publishing agent for a diverse range of companies and organisations in the private and public sector. Its Custom Publishing unit provides expertise in all areas of publishing, from developing editorial content and design concepts to advertising sales, printing and distribution, including online capabilities.
SPH Magazines Pte Ltd
Co. Regn No.: 196900476M
Singapore Press Holdings
Senior Editor, Custom Publishing
Specialist Publications Division
SPH Magazines Pte Ltd
DID: 6319 5822
About Singapore Health
Singapore Health is a vibrant new healthcare newspaper that targets anyone who is actively seeking ways to take charge of their health and well-being. This bi-monthly paper is packed with updates on different medical conditions and treatments, cutting-edge healthcare services and useful health and wellness information, and is backed by research and expertise from Singapore General Hospital (SGH) and SingHealth.
About SPH Magazines
A leading publisher in Singapore and the region, SPH Magazines Pte Ltd is a wholly-owned subsidiary of Southeast Asia's leading media organisation Singapore Press Holdings (SPH). With about 100 titles covering lifestyle, special interests, luxury and new media, SPH Magazines' publications are among the highest circulating and best-read titles in their respective categories. It also has a strong custom publishing business, an award-winning IT portal, www.hardwarezone.com®, an online marketing company, clickTRUE Pte Ltd, and a regional publishing subsidiary company, Blu Inc Media (HK) Ltd. With a presence in China, Indonesia, India, Thailand, Malaysia, The Philippines and Vietnam, SPH Magazines is set to be the Publisher of Choice in the region. For more information, please log on to www.sphmagazines.com.sg.
About Singapore General Hospital
Singapore General Hospital (SGH) is Singapore’s largest acute care tertiary hospital, and national referral centre for specialities like Haematology, Orthopaedic Surgery, Plastic Surgery (Burns), Renal Medicine, Nuclear Medicine and Pathology. With 29 clinical specialities and nearly a million patient encounters yearly, SGH is the seat of medical education and centre for innovative treatments and medical breakthroughs. Dedicated to providing multidisciplinary medical care and backed by state-of-the-art facilities, SGH offers team-based quality patient care widely acknowledged to be among the best in the world. For more information, please visit: www.sgh.com.sg
SingHealth, Singapore’s largest healthcare group, is committed to providing affordable and accessible quality healthcare to patients. Its three hospitals, five national speciality centres and nine polyclinics, backed by internationally qualified medical specialists and advanced diagnostic and treatment medical technology, offer a complete range of multidisciplinary and integrated medical care. By pursuing excellence in the three pillars of Patient Care, Education and Research, SingHealth aims to be the trusted leader in healthcare for its patients, partners, staff and the community. For more information, please visit: www.singhealth.com.sg
Members of the SingHealth group:
Hospitals: Changi General Hospital, KK Women's and Children's Hospital, and Singapore General Hospital
National Speciality Centres: National Cancer Centre Singapore, National Dental Centre of Singapore, National Heart Centre Singapore, National Neuroscience Institute and Singapore National Eye Centre
SingHealth Polyclinics: Bedok, Bukit Merah, Geylang, Marine Parade, Outram, Pasir Ris, Queenstown, Sengkang and Tampines