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STOMP and NLB Launch Q & A Service

Ask Libby feature will answer every and any questions sent by Netizens

Singapore, 28 May 2009 – The Straits Times STOMP, a social networking and citizen journalism website, has launched Ask Libby, a new and improved version of its popular question-and-answer service.

The revamped microsite, formerly known as Ask ST, is a collaboration between STOMP and the Public Libraries Singapore.

The name of the service's owl mascot, Libby, is derived from the word "library". The owl is used to reflect knowledge and wisdom.

Netizens can send in questions on any subject under the sun to STOMP. A team of librarians from the National Library Board (NLB) will provide the answers using reliable and authoritative library resources and other external sources. Replies will be posted on STOMP within three working days.

Unlike Internet search engines that churn out thousands of articles for a single query, the Ask Libby service offers readers answers tailored to their specific questions.

Said Ms Tay Ai Cheng, Senior Director, Public Library Services: “NLB is pleased to strengthen our partnership with Stomp. Through Ask Libby, we hope to provide individuals with targeted knowledge and information in their pursuit of lifelong learning. This will help showcase the key role of librarians as knowledge navigators in the new economy."

Stomp’s editor, Mr Chew V Ming, said:" Working with the public libraries will really add value to this reader service on our site. The launch of Ask Libby is part of Stomp’s continuing efforts to engage and inform the website’s expanding online community."

You can access the Ask Libby service at www.stomp.com.sg.

Issued by Singapore Press Holdings Limited
Co. Regn. No: 198402868E



For media queries on Ask Libby, please contact:

Pearly Mak
Assistant Manager
Corporate Communications
Singapore Press Holdings Ltd
DID: 6319 1225
Mobile: 9765 6704
Email: pearlym@sph.com.sg

Chew V'Ming
Editor, STOMP
Tel: 6319 2890
Email: 75557@stomp.com.sg


For media queries on NLB’s participation, please contact:

Carol Wee
National Library Board
Tel: 6332 4740
Mobile: 9781 2169
Email: Carol_WEE@nlb.gov.sg

Dawn Foo
National Library Board
Tel: 6332 1808
Mobile: 9800 2920
Email: Dawn_FOO@nlb.gov.sg


About Singapore Press Holdings (SPH)
Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) celebrates its 25th anniversary this year. It is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers and Magazines

In Singapore, SPH publishes 17 newspaper titles in four languages. Every day, 2.9 million individuals or 79 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology.

Internet and Mobile

Beyond print, the Internet editions of SPH newspapers enjoy over 150 million pageviews with 9 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; local search and directory engine, rednano.sg; Stomp (Straits Times Online Mobile Print), a portal that connects, engages and interacts with readers on the Web and via mobile phone messaging; omy, a bilingual news and interactive portal and The Straits Times RazorTV, a free access interactive webcast service offering live chat shows and video-on-demand clips.

Broadcasting

SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8, U and TV Mobile, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 FM in Mandarin and Radio 91.3 FM in English.

Outdoor Advertising

In addition, SPH has ventured into out of home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s largest digital OOH advertising network media company and a 35 per cent stake in TOM Outdoor Media Group, a leading outdoor advertising company in China.


Properties

SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. SPH's wholly-owned subsidiary, Times Development Pte Ltd, is also developing a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.


Visit www.sph.com.sg for more information.


About STOMP
STOMP is Asia's number one social networking and citizen journalism website. STOMP connects, engages and interacts with Singaporeans in a style and approach that is different from conventional news websites. The website is actively involved in national campaigns, partnering various government agencies such as the Promote Mandarin Council and the Speak Good English Movement. Growing from strength to strength, STOMP achieved an all-time high 17.5 million pageviews in April 2009.


About National Library Board
The National Library Board's mission is to provide a trusted, accessible and globally-connected library and information service through the National Library and a comprehensive network of Public Libraries. Also under its management are 1 community children’s library, and 17 libraries belonging to government agencies, schools and institutions. Through its innovative use of technology and collaboration with strategic partners, NLB ensures that library users have access to a rich array of information services and resources that are convenient, accessible and relevant. More information on NLB can be found on www.nlb.gov.sg


About Public Libraries Singapore
The Public Libraries Singapore (PLS) provides a professional and engaging public library service to Singaporeans in their pursuit of lifelong learning and discovery through the network of 22 Public Libraries (including three regional libraries) located conveniently across Singapore. More information on PLS can be found on www.pl.sg