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SPH Magazines wins award for best Asean travel article

SilverKris Bags Its Sixth Win, Adds To Pool Of Creative Awards

Singapore, 9 January 2009 - SPH Magazines Pte Ltd ("SPH Magazines") has won its sixth award for SilverKris, produced by its Custom Publishing unit. The award was presented today at the Asean Tourism Forum (ATF) 2009 at the National Conference Centre, Hanoi, Vietnam.

The 23rd ASEANTA Awards For Excellence in Tourism, organised by the Asean Tourism Association (ASEANTA), honours Asean individuals or organisations which have contributed to the development and promotion of Asean tourism products.

SilverKris - The Travel Magazine of Singapore Airlines, won in the category for Best Asean Travel Article, which recognises authors or articles that have best promoted one or more of the 10 Asean destinations or Asean as a whole. The winning story, Penang Past And Present, was an account by writer Gordon Hammond of his visit back to the Malaysian island after 50 years away. It was published in the November 08 issue of SilverKris.

Dennis Pua, Managing Director of SPH Magazines, said, "This award is testament to the team’s efforts and talents - they have been consistently delivering quality work, helping their clients stand out from the market with strong, engaging communications. We are delighted at the win."

SilverKris’ previous awards include:

(1) Award for Excellence in Feature Writing, 2008 Apex Awards for Publication Excellence
(2) Grand Award for Design & Illustration, 2008 Apex Awards for Publication Excellence
(3) Honourable Mention for Best Feature Design, Magnum Opus Awards 2008
(4) Judges´ Special Recommendation for Best in Magazine Cover Design, IFRA Asia Media Awards 2007, and
(5) Bronze Award for magazine editorial spread on a travel-related subject, Asia Travel and Tourism Creative Awards 2006 organised by Ad Asia
Said Joanna Lee, Associate Group Editor, SPH Magazines, "We are encouraged by our win, which recognises the level of creativity and hard work that the team puts into every issue in their pursuit for excellence, while offering stories that inspire people to travel and to discover new experiences."

SPH Magazines’ Custom Publishing unit is the appointed publishing agent for a diverse range of companies and organisations in the private and public sector. Expertise in all areas of publishing is offered, from developing editorial content and design concepts to advertising sales, printing and distribution, including online capabilities.

ASEANTA is a non-profit tourism association started in 1971 to create a networking platform for its members and tourism related organisations in Asean, to promote the development of tourism in the region.

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ISSUED BY SPH MAGAZINES PTE LTD.
Co. Regn No.: 196900476M

For more information, please contact:

Pearly Mak
Assistant Manager
Corporate Communications
Singapore Press Holdings Ltd
DID : 6319 1225
HP : 9765 6704
Email : pearlym@sph.com.sg
 

About SPH Magazines

A leading publisher in Singapore and the region, SPH Magazines Pte Ltd is a wholly-owned subsidiary of media giant Singapore Press Holdings Limited.

With a proven track record for sterling editorial content & award-winning designs, SPH Magazines raises the bar as a dynamic magazine publisher. In its stable are over 100 titles in English and Chinese, covering lifestyle, fashion, beauty, society, bridal, health, men´s lifestyle, movies, automobile, parenting, decor, new media and business. All the newsstand publications, including flagship title Her World, and other well-known titles such as Female, Home and Decor, Nuyou, Torque, HWM and GameAxis are among the highest-circulating titles and best-read in their respective lifestyle category.

This magazines group can also boast about its 10 luxury titles including its flagships The Peak and ICON. At the turn of 2008, SPH Magazines acquired Asia-Pacific Boating, China Boating, Jet Asia-Pacific, Luxury Properties, AsiaSpa, Polo China and Action Asia under its wholly-owned Hong Kong incorporated company Blu Inc Media (HK) Limited. This suite of titles has effectively made SPH Magazines the leading luxury magazines publisher in the Asia-Pacific region.

SPH Magazines’ established editorial units also provide excellent custom publishing services to major corporate clients by producing custom lifestyle magazines, newsletters and any other collateral to meet their business needs.

In the online and IT arena, SPH Magazines also has a highly regarded presence through the portals of its wholly-owned subsidiary, Hardware Zone Pte Ltd. www.hardwarezone.com(R) has consistently been getting rave reviews through the Hitwise awards and several review watchdogs over the last few years such that it has become the most respected portal in Asia.

With a vision to continue growth regionally, SPH Magazines is set to become Asia´s publishing powerhouse. It has publishing houses in China, Hong Kong, Thailand, Malaysia, Indonesia and Philippines. SPH Magazines in its fold have achieved strong market presence in their respective sectors, as well as distinguished track records and solid reputations.

At SPH Magazines, the promise is to deliver its best to meet the diverse needs and interests of all its stakeholders and achieve its vision to be a world class Publisher of Choice.

About SilverKris

SilverKris is the award-winning travel magazine of Singapore Airlines carried on every Singapore Airlines flight to 67 destinations in 35 countries. SilverKris is designed to inform, entertain and inspire readers, with coverage on the latest travel-related products and services, travel trends around the globe and exciting travel destinations to discover.