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Incorporation Of Subsidiary Company

Singapore, 4 October 2007 - Singapore Press Holdings Ltd (“SPH”) has today entered into a joint venture agreement with Fung Choi Printing Limited ("Fung Choi") and Rainbowchina Image Company Limited. SPH entered into the joint venture agreement through its wholly-owned subsidiary, SPH Interactive International Pte Ltd and 50% associate company, 701Search Pte Ltd.

Name of company : 701Sou (Hong Kong) Pte Ltd

Date of incorporation : 4 October 2007

Authorised and paid up Capital : S$25 million

Nature of business : Digital media services, including online and mobile search services

None of the directors of SPH has any interest, direct or indirect, in this joint venture transaction.



Issued by Singapore Press Holdings Limited
Co. Regn. No: 198402868E


For more information, please contact:

Adrian Cheong
Assistant Manager
Corporate Communications
DID: 6319 2261
Hp: 9798 6097
Email: cheongcy@sph.com.sg

About Singapore Press Holdings Ltd


Newspapers and Magazines

Main board-listed Singapore Press Holdings Ltd (SPH) is the leading media company in Singapore, delivering news and information through print, Internet and broadcasting platforms. In Singapore, it publishes 14 newspapers in four languages. Every day, 2.7 million individuals or 83 percent of people above 15 years old, read one of SPH’s news publications. SPH also publishes over 90 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology.

Internet and Mobile

Beyond print, the Internet editions of SPH newspapers enjoy over 100 million pageviews with 6 million unique visitors every month. SPH’s online and new media initiatives include a revolutionary mobile advertising and information service, ZapCode; recruitment and job search service, ST701; and STOMP (Straits Times Online Mobile Print), a portal that connects, engages and interacts with readers on the Web and via mobile phone messaging.

Broadcasting

SPH has a 20 percent stake in MediaCorp TV Holdings Pte Ltd, which oper=tes free-to-air channels 5, 8, U and TV Mobile, and a 40 percent stake in MediaCorp Press Pte Ltd, which publishes the free newspaper, Today. In the radio business, SPH has a 80 percent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Mandarin and Radio 91.3 in English.

Outdoor Advertising

In addition, SPH has ventured into outdoor advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore´s largest outdoor motion display advertising network media company, and a 35 percent stake in TOM Outdoor Media Group, a leading outdoor advertising company in China.

Properties

SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore’s main shopping belt. SPH’s wholly-owned subsidiary, Times Development Pte Ltd, is also developing a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.