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KISS MY CAR - Last chance to win Chevrolet Aveo in Radio 91.3 contest

Singapore, 13 April 2007 – When Radio 91.3´s “Kiss My Car” competition began back in March, slowly but surely the kisses began trickling in. Then that trickle became a steady stream, and now, in the final week of the competition, a brand new Chevrolet Aveo has become almost unrecognisable beneath the colossal flood of kisses Singaporeans have rained down upon it.

Join in the fun and tune in to Radio 91.3 for a chance to win the new Chevrolet Aveo by guessing the number of "kisses" on the car, and best of all, you don´t even have to get it right! The CLOSEST guess wins! Yes, it´s that simple! Contestants don´t have to outdo each other standing under the blazing hot sun or the pouring rain for 3 days and 3 nights, sticking their palms on the vehicle.

All it takes is less than a minute to make your guess, and one lucky winner will walk away with the grand prize worth more than $40,000. Why so easy? Because winning a car should be FUN! Not TORTURE! And the new Radio 91.3 is all about fun!

"Kiss My Car", is a contest organised by Radio 91.3, with the support from Suntec City. The car is sponsored by Chevrolet from Starsauto Pte Ltd.

There are two ways for the public to qualify:

1. Shoppers spend $50 dollars (maximum 2 combined receipts in a day) at Suntec City from March 19 to 15 April*, take their receipts to the customer service counter service counter on Level 1 in the Tropics Atrium between Towers 1 & 2, and they receive a kiss sticker and a lucky draw coupon. Shoppers will need to paste the stickers on the car and drop the lucky draw coupons at the designated box. Two hundred and twenty shoppers will be picked to take part in the contest.

2. Tune in to Radio 91.3 from March 26 to April 20. The DJs will be qualifying listeners every hour, everyday to participate in the finale. The ninth caller for each round qualifies. In total, there will be 220 listeners.

The "kissed" vehicle is presently displayed at the Tropics Atrium of Suntec City. The grand finale will be held on 22 April 2007. Four hundred and forty contestants will gather at the atrium for a chance to win the car. All contestants will walk home with a whole load of goodies, including Radio 91.3 exclusive premiums, vouchers from Suntec City, etc. Contestants MUST BE IN ATTENDANCE TO WIN!

The LAST and ONLY way to win the car, tune in to Radio 91.3 NOW.

Event Details

Event – “Kiss My Car” Finale
Date – 22 April 2007
Venue – Tropics Atrium, Suntec City
Time – 3.00pm to 5.00pm
 

Media Contact

Jeannie Ang
Advertising and Promotion Manager
Tel - 6319 5436 / 98415342
Email – jeannieang@sphuw.com.sg

Tasmin Chua
Assistant Promotion Executive
Tel – 6319 4017 / 9792 5132
Email – tasminchua@sphuw.com.sg
 

About SPH UnionWorks Pte Ltd

SPH UnionWorks Pte Ltd is a 80-20 joint venture between SPH Multimedia and NTUC Media. SPH UnionWorks manages and operates 2 radio stations, Radio 91.3 and Radio 1003.

About Radio 91.3
Radio 91.3 is all about having FUN! It is an English music station that caters to the 20-40 listeners. The station plays an upbeat, happy blend of adult contemporary music featuring the biggest stars, the biggest hits, the most iconic classics, and only the very best of today´s crop of modern music, presented by an All Star DJ Lineup with their finger on the pulse of the music and entertainment industry and who know it´s the music that always comes first.

About Singapore Press Holdings Ltd

Newspapers and Magazines
Main board-listed Singapore Press Holdings Ltd (SPH) is the leading media company in Singapore, delivering news and information through print, Internet and broadcasting platforms. In Singapore, it publishes 14 newspapers in four languages. Every day, 2.7 million individuals or 83 percent of people above 15 years old, read one of SPH’s news publications. SPH also publishes over 90 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology.

Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 100 million pageviews with 6 million unique visitors every month. SPH’s online and new media initiatives include a revolutionary mobile advertising and information service, ZapCode; recruitment and job search service, ST701; and STOMP (Straits Times Online Mobile Print), a portal that connects, engages and interacts with readers on the Web and via mobile phone messaging.

Broadcasting
SPH has a 20 percent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8, U and TV Mobile, and a 40 percent stake in MediaCorp Press Pte Ltd, which publishes the free newspaper, Today. In the radio business, SPH has a 80 percent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Mandarin and Radio 91.3 in English.

Outdoor Advertising
In addition, SPH has ventured into outdoor advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore´s largest outdoor motion display advertising network media company, and a 35 percent stake in TOM Outdoor Media Group, a leading outdoor advertising company in China.

Properties
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore’s main shopping belt. SPH’s wholly-owned subsidiary, Times Development Pte Ltd, is also developing a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.

Visit www.sph.com.sg for more information.