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Every ‘body’ counts at the Sing50 Concert

Zurich pledges $5 for everyone who turns up at the concert

Singapore, 31 July 2015 - More than 45,000 people who have tickets to the Sing50 concert can play their part in raising more than $200,000 for two children charities - simply by turning up at the golden jubilee show at the National Stadium on August 7.

For every person who attends the concert, leading insurance group, Zurich, has pledged to donate $5 to The Straits Times School Pocket Money Fund (ST SPMF) and The Business Times Budding Artists Fund (BT BAF).

This is Zurich's way of giving back to the community, and making "every body" counts.

Said Mr Jonathan Rake, Chief Executive Officer of Zurich’s General Insurance business in Singapore: “We look forward to celebrating Singapore’s rich history and independence along with everyone. We saw this as an ideal opportunity for Zurich to give back to the community during Singapore’s 50th birthday festivities.  As we are donating $5 per attending visitor, every ‘body’ counts in contributing to the donation. So if you cannot make it to the concert, we encourage you to give your ticket to a family member or friend. Tickets are freely transferable."

With less than a week to showtime, the organisers are gearing up to welcome as many as 45,000 people to the National Stadium. The Sing50 concert tickets for the public sold out within a month. More tickets were then made available through the Mapletree-Sing50 Charity Ticket Drive. Tickets were also given to schools and community groups, among others.

The Sing50 concert, organised by The Straits Times and The Business Times, will feature performances by Singapore artists such as Stefanie Sun, JJ Lin, Tracy Huang, Dick Lee, Jeremy Monteiro, Rahimah Rahim, Mohamad Raffee and emerging artists Reuby, Dru Chen and Ling Kai. It showcases iconic songs that have been composed, performed or made popular by home-grown artists across all languages and music genres over the past 50 years.

Mr Peter Huber, Chief Executive Officer of Zurich’s Life Insurance business in Singapore, said: "We are particularly excited to support the Singapore arts and music scene which is a significant part of Singapore’s heritage. We wanted to do our part in not only raising awareness and participation for this great event, but also to help raise community spirit and generate funds for these two very important charities. With 45,000 attendees joining the celebration, we hope every seat at Sing50 will be occupied, so we can give generously through our donation to the two local children’s charities."

Besides the $5 donation pledge, Zurich employees have also been active in drumming up support for the Sing50 concert by helping out in auditions and volunteering on event day. And they will turn out in force at the concert with their families.

Added Mr Rake: "It has been great to see so many of our employees unite and participate in the various SG50 activities throughout the year. To complement Sing50 we organised the Zurich Blue Piano Experience at the Botanic Gardens in May and the Zurich Piano tour at several landmark locations in Singapore in June and July as a run-up to the concert."  

"As with our ongoing community contributions through our community week efforts, Zurich raised a considerable amount of money for the Singapore Cancer Society this year. It is demonstrative of the community spirit we, as an organisation, strive very hard to achieve in all that we do.  Speaking on behalf of the whole organisation, I can say we are all very much enjoying to celebrating the nation’s lustrous 50 year history and impressive achievements this year."

The School Pocket Money Fund gives financial assistance to children from low-income families to help them through school, and the Budding Artists Fund provides fully-sponsored arts training for young people from financially-disadvantaged backgrounds.

Said Ms Tok Hwee Kheng, Head, Marketing & Communications of Zurich’s Life Insurance business in Singapore and Sing50 Organising Committee member: "We are proud to be part of such a great initiative and have the opportunity to support Singapore’s young and up-and-coming artists, especially those that may have not otherwise had the opportunity financially.

"The Sing50 concert is a truly unique event and celebrates all that is great about our young and vibrant nation. We are very excited by our participation and raising as much as possible for The Straits Times School Pocket Money Fund and The Business Times Budding Artists Fund."

Sing50 ticket holders who cannot make it to the concert are encouraged to pass their tickets to family members or friends who want to attend the Sing50 concert.

For more information, please visit

Issued by Singapore Press Holdings Ltd Co. 
Registration. No. 198402868E  

For more information, please contact: 

Yasminbee Sheikh (Ms) 
Integrated Communications, The RICE Company Limited 

Deror Wong (Mr) 
Assistant Manager, Corporate Communications & CSR 
Singapore Press Holdings Limited 
DID: 6319 1226

About Sing50 concert

Sing50 is a celebration concert of 50 years of Singapore Music co-organised by The Straits Times and The Business Times of Singapore Press Holdings Limited. The two-hour long concert will be staged at the new National Stadium, Singapore Sports Hub on 7th August 2015, two days ahead of Singapore's 50th National Day. The mega concert will feature iconic popular songs, composers, performers and stories that mark the milestones of music in Singapore for the past 50 years. The concert will also showcase both established and new talents from an almost all-Singapore cast in the local and international music scene. This inter-generational music concert is a birthday gift to the nation's golden jubilee SG50 celebrations.

About The Straits Times

The Straits Times is the English-language flagship daily of Singapore Press Holdings and the most-read newspaper in Singapore. It was launched on July 15, 1845, and provides comprehensive coverage of local, regional and international news. It has 20 bureaus in major cities worldwide, with its correspondents providing a Singapore perspective on what is happening around the world. Complementing the main title are weekly lifestyle supplements Digital Life, Urban and Mind Your Body, as well as IN and Little Red Dot for students.

The Straits Times is also on digital platforms with its website at It also has ioS and Android apps, and a menu of e-books housed in a separate Straits Times Star app.

The Straits Times has won multiple international awards, including from the Society of Publishers in Asia, the World Association of Newspapers and News Publishers, the Pacific Area Newspaper Publishers' Association (Panpa) and Society of News Design. It was named Singapore Newspaper of the Year 2014 and 2013 by Marketing magazine and voted Singapore’s favourite newspaper 2013 by Superbrands.

Its website won gold in “Best In Online Media” at the 2012 Wan-Ifra Asian Digital Media Awards. Its Communities microsites platform was named 2014 Digital Innovation of the Year award by Panpa, and got Gold in the Best in Social Media category at the 2013 Wan-Ifra Asian Digital Media Awards.

About The Business Times

The Business Times, a member of the Singapore Press Holdings group, is South-east Asia's leading financial daily. BT brings to its readers daily corporate, financial, economic and political news, analysis and commentary on print and digital platforms. It provides readers with in-depth coverage of Singapore and Asian business and economic developments, as well as global trends that impact Singapore business. BT's lifestyle journalists bring busy executives the latest in recreation, entertainment, the arts, design, food and shopping.

For more information, please visit


Twitter: @BTbreakingnews



About Zurich

Zurich Insurance Group (Zurich) is a leading multi-line insurer that serves its customers in global and local markets. With more than 55,000 employees, it provides a wide range of general insurance and life insurance products and services. Zurich’s customers include individuals, small businesses, and mid-sized and large companies, including multinational corporations, in more than 170 countries. The Group is headquartered in Zurich, Switzerland, where it was founded in 1872. The holding company, Zurich Insurance Group Ltd (ZURN), is listed on the SIX Swiss Exchange and has a level I American Depositary Receipt (ZURVY) program, which is traded over-the-counter on OTCQX. Further information about Zurich is available at

In Singapore, Zurich provides a wide range of insurance offerings. Under its general insurance entity, Zurich Insurance Company Ltd (Singapore Branch) offers general insurance products for commercial and corporate clients. Zurich also offers life insurance, investment, savings and protection solutions for individuals and corporate customers through Zurich International Life Limited (Singapore Branch) and Zurich Life Insurance (Singapore) Pte. Ltd. Our presence in Singapore dates back to 2006. Further information about Zurich in Singapore is available at

About The Rice Company Limited

The RICE Company Limited is a non-profit organisation that harvests the potential of the arts and culture for the development of human lives and connecting communities locally and around the world. The RICE Company Limited was incorporated on March 2014 and is a registered charity with an IPC.

The Straits Times School Pocket Money Fund  

The Straits Times School Pocket Money Fund (“SPMF”) started in 2000 as a community project initiated by The Straits Times that provides pocket money to children from low-income families to help them through school.

SPMF was established as a Trust on 20 October 2010 and received charity status on 14 November 2011 with Institution of A Public Character (IPC) status effective from 1 January 2012. It is governed by a Board of Trustees.

Since the project inception in 2000, SPMF has helped close to 130,000 cases of children and youth from low-income families, between the ages of 7 to 21 years. Funds raised go towards school pocket money disbursements and support of the social and educational development of the children and youth.

For more information, please visit

The Business Times Budding Artists Fund

Supporting Young Ambitions

Initiated in 2004 and adopted by The Business Times in 2005, The Business Times Budding Artists Fund (BT BAF) originated from a conviction that no child with the strong interest and potential in the arts should be denied the opportunity to develop his or her talents due to a lack of financial resources. Since 2005, BT BAF has reached out to more than 13,000 financially-disadvantaged children and youth, between the ages of 5 to19 years old, through a variety of programmes including a structured arts training programme, arts camps, workshops and signature events. BT BAF supports two arts training centres, The Little Arts Academy and 10 Square @ Orchard Central, and is managed by The RICE Company Limited.

For more information, visit