Singapore, 7 July 2015 – herworldPLUS newest Singapore Street Style Stars have emerged from over 10,000 votes!Since April 2015, herworldPLUS, Singapore’s leading women’s online network for fashion, shopping and beauty, has been on a mission to find, and crown, the best-dressed on Singapore’s streets. After 10 weeks of reviewing over 1,000 entries, herworldPLUS has found Singapore’s very own Street Style Stars for 2015. Melvin Lee, Director of a Singapore PR firm, and Min Poh, owner of a fashion e-retailer, have won the titles of Best Guy and Best Girl respectively.Niki Bruce, herworldPLUS Editor, said: “Min and Melvin are great examples of how to dress stylishly, even in Singapore's sweltering weather, plus they're consistently well-dressed which is why these two came out on top.”The Most Popular Award – decided entirely by public votes via the official website – went to Amelyn Beverly. She also walked away with the ALDO Style Award, as judged by the street-style experts at Aldo Singapore, the presenter of the campaign. The finalists also contended for the Colgate Most Photogenic Smile Category. Min Poh, who also won the Best Girl award, charmed the experts at Colgate with her wonderful smile.herworldPLUS Style Influencers’ Choice, as chosen by the official style influencers Nicole Wong and Vera Mao, went to Olivia Yiong Ziyi. Although the youngest contestant, Olivia impressed with her sophisticated fashion sense. Vera Mao said: “Olivia’s style is very consistent and she pulls them off very consistently in her Instagram photos. I also like her choice of backgrounds in which she shot some of her outfit photos, and the way she adds some masculinity through sharp, tailored lines in her feminine choice of accessories really resonates with how I tend to dress as well.” Melvin Lee and Min Poh received prizes worth $4,000 including ALDO cash vouchers, special hampers from Colgate, hair vouchers from Blow+Bar and a 2D1N staycation at Hotel Clover Singapore. Amelyn took home $1,500 worth of prizes while Olivia Yiong Ziyi received $500 worth of prizes. These emerging style icons will also be featured in the September issue of Her World magazine. The winners, their ages, what they are currently doing and Instagram profilesBEST GIRL: Min Poh, 30, Entrepreneur, @minpoh*BEST GUY: Melvin Lee Han Wen, 27, Entrepreneur and Public Relations Director, @leehwen*MOST POPULAR: Amelyn Beverly, 21, Student, @amebeverly*ALDO STYLE AWARD: Amelyn Beverly, 21, Student, @amebeverly*COLGATE MOST PHOTOGENIC SMILE CATEGORY: Min Poh, 30, Entrepreneur, @minpoh*STYLE INFLUENCERS’ CHOICE: Olivia Yiong Ziyi, 20, Student, @ziyi_y**Winners’ Instagram accountsherworldPLUS Street Style Awards’ super-stylish team of judges included Daniel Boey, one of Asia’s most sought-after fashion event producers and creative directors, herworldPLUS Editor Niki Bruce, and Ian Lee, Fashion Editor at Her World. The judges of the additional awards included style experts from ALDO and Colgate Singapore and the official style influencers of herworldPLUS Street Style Awards – Nicole Wong and Vera Mao.The herworldPLUS Street Style Awards 2015 opened for submissions in early April. The top 10 finalists were announced on 10 May and the public voting ran until 21 June 2015.Official Website: http://streetstyleawards.herworldplus.comOfficlal hashtag: #sgstreetstyleawardsISSUED BY SPH MAGAZINES PTE LTD
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Email: email@example.com About herworldPLUS herworldPLUS is the go-to online women's portal covering a broad spectrum of issues that are of interest to the modern Singapore woman. Updated daily, it features topics such as shopping, fashion and beauty, dating, relationships, weddings, sex, men, work and career, money, hobbies, home decoration, parenting and family life, covering every stage in a woman's life. In addition, herworldPLUS also includes the latest women's news, a "shop, style and share" social media platform, as well as access to the other award-winning publications in the SPH Magazines stable. Visit www.herworldplus.com for more information. About SPH MagazinesA leading publisher in Singapore and the region, SPH Magazines Pte Ltd is a wholly-owned subsidiary of media organisation Singapore Press Holdings Limited.
With a proven track record for sterling editorial content, award-winning designs and creative solutions, SPH Magazines together with its subsidiaries, Blu Inc Holdings (Malaysia) Sdn Bhd, Blu Inc Media (HK) Limited and Blu Inc Media China, raise the bar as a dynamic publisher. In its stable are about 100 titles in the region, in English, Chinese and other languages, covering lifestyle, fashion, beauty, society, bridal, health, men's lifestyle, automobile, parenting, decor, new media and business. All the newsstand publications, including flagship title Her World, and other titles such as Female, Cleo, The Women's Weekly, Harper's BAZAAR, Cosmopolitan, The Peak, ICON, Home & Decor, Nuyou, Torque, Asia-Pacific Boating, AsiaSpa and LP Luxury Properties are among the highest-circulating titles and best-read in their respective lifestyle categories.
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