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Westwood Primary first to get Sing50 Fund piano


Neighbourhood school has creative plans to promote Singapore music among pupils 

SINGAPORE, 3 July 2015 – Westwood Primary School is the first to benefit from the Sing50 Fund to promote and preserve Singapore’s pop music heritage. It has been picked as a recipient of a baby grand piano as part of the Sing50 Fund's “Adopt-a-Piano” initiative after the school presented a creative programme to develop awareness of Singapore music among its pupils. 

The Jurong West school, which celebrates its official opening on July 4, plans to use the Steinway-designed Lang Lang baby grand piano to establish a musical performance culture. It wants to nurture young budding composers, invite renowned musicians to perform in the school, and engage the community through outreach activities. 

Westwood Primary was picked by the Fund’s Board of Trustees as the first recipient. The board has a selection team that has so far proposed 30 schools and learning institutions across all levels to receive the baby grand piano and expects to select 20 more soon. The schools selected have shown commitment to promote Singapore's pop music heritage, and will use the piano to support their arts, music and aesthetics programmes. The schools range from those with rigorous and comprehensive music curriculums to others with new and developing programmes. Several are planning music activities such as annual student performances and community performances. 

The schools are also keen to invest in ways to encourage children to learn more about Singapore's artists and composers. Their programmes will be unveiled after the Sing50 concert on August 7

The Sing50 Fund is a private sector initiative supported by The Straits Times and The Business Times. It aims to develop platforms that will raise awareness, knowledge and appreciation of Singapore's artistic heritage among young Singaporeans and the wider community. It is managed by non-profit organisation, The RICE Company Limited. 

The Sing50 Fund grew out of the Sing50 concert organised by The Straits Times and The Business Times and to be held on August 7 at the National Stadium. The concert will feature songs composed, performed or made popular by Singapore artists over the past five decades. The headliners include Stefanie Sun, JJ Lin, Tracy Huang, Dick Lee, Jeremy Monteiro, Rahimah Rahim, Mohamad Raffee and emerging artists Reuby, Dru Chen and Ling Kai. 

A highlight of the show will be a performance featuring 50 pianists performing on 50 Steinway-designed Lang Lang pianos, which will be sent to 50 schools after the concert. 

Mr Ng Yeow Ling, Principal of Westwood Primary School, said the school is grateful and excited with the gift of the piano. “Being one of the first recipients of the Steinway-designed baby grand piano is a great honour for the school, and it’s also a wonderful commemoration of both the school’s official opening, as well as Singapore’s Golden Jubilee," he said. 

“Westwood Primary recognises the important role of music in engaging pupils, and we also support the Sing50 Fund’s vision of nurturing local music talent, specifically to celebrate Singapore’s music heritage with our pupils and our community. In Westwood, we are committed to exposing pupils to a wide range of musical genres and instruments, as well as providing pupils with many platforms and opportunities to showcase their talents. As a new school into our third year, it is indeed most humbling to be endowed with this gift for the nation, and our privilege to play a part in contributing to the rich diversity of our local music and creative expressions.” 

Mr Edmund Cheng, Chairman of the Sing50 Fund, said: “There were very enthusiastic and positive responses from principals and teachers when the Sing50 Fund committee members visited their schools. The schools have shared the arts and music initiatives that they have implemented and told us what they hope to achieve if they receive a piano. Most importantly, they believe that we can integrate Singapore’s music heritage into their arts and music curriculum and inspire the next generation to promote Singapore music. This will help strengthen our national identity and build a sense of belonging.” 

The list of 50 schools and details of their plans will be made known after the Sing50 concert. 
Schools that have not yet applied can still do so by writing to the Sing50 Fund via sing50@sph.com.sg.  More information about the Sing50 Fund is available on www.sing50concert.sg/sing50-fund

Members of the media are invited to the official opening of Westwood Primary School and the unveiling of the Steinway-designed baby grand piano on July 4, 9am to 11.30am, at 1 Jurong West Street 73, Singapore 649188. 

Issued by Singapore Press Holdings Ltd Co. 
Registration. No. 198402868E
  

For more information, please contact:
 

Yasminbee Sheikh (Ms) 
Integrated Communications 
The RICE Company Limited 
Email: 
yasminbee@therice.sg 

Deror Wong (Mr) 
Assistant Manager 
Corporate Communications & CSR 
Singapore Press Holdings Limited 
DID: 6319 1226
Email: 
derorw@sph.com.sg 

About Sing50 concert
 
Sing50 is a celebration concert of 50 years of Singapore Music co-organised by The Straits Times and The Business Times of Singapore Press Holdings Limited. The two-hour long concert will be staged at the new National Stadium, Singapore Sports Hub on 7th August 2015, two days ahead of Singapore's 50th National Day. The mega concert will feature iconic popular songs, composers, performers and stories that mark the milestones of music in Singapore for the past 50 years. The concert will also showcase both established and new talents from an almost all-Singapore cast in the local and international music scene. This inter-generational music concert is a birthday gift to the nation's golden jubilee SG50 celebrations. 

About Sing50 Fund 
Launched on 17 January 2015, the Sing50 Fund is a private sector initiative supported by The Straits Times and The Business Times. The Fund's mission is to preserve and celebrate Singapore’s music heritage by fostering the knowledge of and affection for Singapore music in our children and the community.  The Fund provides music resources such as musical instruments and learning materials to schools, as well as organises annual Singapore song competition and concert to promote and popularise these songs. The Fund is managed by arts and cultural organisation, The RICE Company Limited, and governed by the Sing50 Fund Board of Trustees.

About The Straits Times 
The Straits Times is the English-language flagship daily of Singapore Press Holdings and the most-read newspaper in Singapore. It was launched on July 15, 1845, and provides comprehensive coverage of local, regional and international news. It has 20 bureaus in major cities worldwide, with its correspondents providing a Singapore perspective on what is happening around the world. Complementing the main title are weekly lifestyle supplements Digital Life, Urban and Mind Your Body, as well as IN and Little Red Dot for students. 
The Straits Times is also on digital platforms with its website at 
www.straitstimes.com. It also has ioS and Android apps, and a menu of e-books housed in a separate Straits Times Star app. 
The Straits Times has won multiple international awards, including from the Society of Publishers in Asia, the World Association of Newspapers and News Publishers, the Pacific Area Newspaper Publishers' Association (Panpa) and Society of News Design. It was named Singapore Newspaper of the Year 2014 and 2013 by Marketing magazine and voted Singapore’s favourite newspaper 2013 by Superbrands. 
Its website www.straitstimes.com won gold in “Best In Online Media” at the 2012 Wan-Ifra Asian Digital Media Awards. Its Communities microsites platform was named 2014 Digital nnovation of the Year award by Panpa, and got Gold in the Best in Social Media category at the 2013 Wan-Ifra Asian Digital Media Awards. 

About The Business Times 

The Business Times, a member of the Singapore Press Holdings group, is South-east Asia's leading financial daily. BT brings to its readers daily corporate, financial, economic and political news, analysis and commentary on print and digital platforms. It provides readers with in-depth coverage of Singapore and Asian business and economic developments, as well as global trends that impact Singapore business. BT's lifestyle journalists bring busy executives the latest in recreation, entertainment, the arts, design, food and shopping. 

For more information, please visit businesstimes.com.sg

Facebook: facebook.com/TheBusinessTimes 
Twitter: @BTbreakingnews 
LinkedIn: linkedin.com/company/the-business-times 
Google+: plus.google.com/+BusinessTimesSgBT
 

About The Rice Company Limited 
The RICE Company Limited is a non-profit organisation that harvests the potential of the arts and culture for the development of human lives and connecting communities locally and around the world. The RICE Company Limited was incorporated on March 2014 and is a registered charity with an IPC.