Media
Releases

Media Releases

2019 | 2018 | 2017 | 2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2004 | 2003 | 2002 | 2001 | 2000
Back

The Men’s Health Urbanathlon celebrates Singapore’s 50th birthday bash

The 2015 edition of Singapore’s most popular urban obstacle run will feature Singaporean personalities who have played their part in nation building.

Singapore, 26 November 2014 – The Men’s Health Urbanathlon, a highlight on the Singapore running calendar, takes things up a notch in 2015, with several personalities looking to display the mental toughness and physical endurance that is the cornerstone of five decades of nation-building.

With brand new obstacles like 
Tipping PointBottom Line and Wheel & Deal awaiting them, and revamped versions of old favourites like The NetworkWorkloadBalance Sheet and Leap of Faith, all Urbanathletes will have to dig deep into their physical and mental reserves to conquer these challenges.

On top of this, following 
last year’s popular Mystery Obstacle is another that will test their bodies and minds like no other run can.

Ms Pang Lee Cheng, General Manager, SPH Magazines, said: "The Men's Health Urbanathlon is back once more, and this sixth edition will be a special one. We're dedicating it to Singapore's Golden Jubilee celebration, symbolic of the grit and determination that has helped the nation come so far.”

Ms Pang added: “The obstacle race has always been an exciting platform for Men's Health and its partners to engage our readers, Singapore runners and, of course, die-hard Urbanathletes. Surely, 2015’s race is one unique birthday bash not to be missed!"

Amongst the personalities who have confirmed their attendance are: Minister of State for Trade and Industry Teo Ser Luck, Singapore mountaineer Edwin Siew, SCDF personnel Francis Tan, special forces commando Ewin Teo, and para-athletes such as “One-Armed Runner” Adam Kamis and “ Blade Runner” Shariff Abdullah. In addition, there will also be runners who share our nation’s birth year, whose sprightly enthusiasm for the Men’s Health Urbanathlon belies their age.

A true test of endurance

Despite being battle-hardened from their nation-building exploits, several of the personalities still expressed enthusiasm at how the 2015 Men’s Health Urbanathlon could challenge them.


“I’m looking forward to the anaerobic endurance coupled with the test of strength, balance and psychomotor skill,” said mountaineer Mr Edwin Siew who was the first from a Singapore team to reach the summit of Mount Everest. “It’s a holistic fitness event worth waking up for!”

Mr Francis Tan, a former firefighter, who represented Singapore at the 11th World Firefighters Games held in Daegu, South Korea, agreed: “It’s tough, man! This event not only combines the aerobic and anaerobic aspects of an athlete, but also tests the perseverance and character of a person.”

In fact, Mr Teo Ser Luck noted some similarities between the Ironman races he has completed and Men’s Health Urbanathlon. “Both require endurance and mental strength, though on a different scale. The first is about consistency, the latter variety.”

Mr Khairil Anuar, an oil and gas executive who, like Singapore, turns 50 in 2015, shared why fellow Singaporeans should take part in tough runs like the Urbanathlon. He said: “I’ve always been interested in keeping my health and fitness levels up. The Men’s Health Urbanathlon is one of the best ways for me to make sure I stay fit as the years go by, as it’s not a run one can take part in without training beforehand!”

The Singapore Men’s Health Urbanathlon is jointly organised by SPH Magazines and HiVelocity, and supported by SportSG. Adidas is the official apparel of this race. The main sponsors include 100Plus, Casio Exilim, Lab Series, Nautica, Polar, True Fitness and Urban Homme. The partners are Swiss Oats and Jermyn Street.

Early Bird Discount

The Men's Health Urbanathlon will be held on 1 March 2015. Registrations are now open, and those who sign up by 15 December will enjoy $20 off the original price at a discounted Early Bird rate of $108. Each Urbanathlete will receive a race pack worth over $400
, including an adidas race tee and a complimentary six-month digital subscription to Men’s Health.

The race is open to male and female runners 18 years old and above.

For more information, please visit http://urbanathlon.menshealth.com.sg/2015/



ISSUED BY SPH MAGAZINES PTE LTD. 
Co. Regn No.: 196900476M


For more information, please contact:

Adrian Cheong

Manager
Corporate Communications
Singapore Press Holdings Ltd
DID: 6319 2261

E-mail: cheongcy@sph.com.sg

About SPH Magazines

A leading publisher in Singapore and the region, SPH Magazines Pte Ltd is a wholly-owned subsidiary of media organisation Singapore Press Holdings Limited. 

With a proven track record for sterling editorial content, award-winning designs and creative solutions, SPH Magazines together with its subsidiaries, Blu Inc Holdings (Malaysia) Sdn Bhd, Blu Inc Media (HK) Limited and Blu Inc Media China, raise the bar as a dynamic publisher. In its stable are about 100 titles in the region, in English, Chinese and other languages, covering lifestyle, fashion, beauty, society, bridal, health, men's lifestyle, automobile, parenting, decor, new media and business. All the newsstand publications, including flagship title Her World, and other titles such as Female, Cleo, The Women's Weekly, Harper's BAZAAR, Cosmopolitan, The Peak, ICON, Home & Decor, Nuyou, Torque, Asia-Pacific Boating, AsiaSpa and LP Luxury Properties are among the highest-circulating titles and best-read in their respective lifestyle categories.

In addition, websites such as herworldPLUS.com, HardwareZone.com and Luxury-Insider.com have extended its reach online, engaging readers with interactive content, capturing audience beyond print. 

SPH Magazines' established editorial unit provides excellent custom publishing services to major corporate clients by producing custom lifestyle magazines, newsletters and other collaterals to meet their business needs. clickTRUE Pte Ltd, an associate company of SPH Magazines, is a Pay Per Performance online marketing company specialising in Online Media Planning, Search Engine Marketing and Optimisation, Web Analytics Consultancy and Landing Page Optimisation. 

With a vision to continue regional growth, SPH Magazines is set to hold a leading position in publishing in Asia, with a presence in China, Hong Kong, India, Indonesia, Thailand, Malaysia, The Philippines and Vietnam. 

As a Publisher of Choice, SPH Magazines aims to deliver the best to meet the diverse needs and interests of readers and advertisers.

Visit 
www.sphmagazines.com.sg for more information.