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Spectacular lantern displays and cultural activities at Mid-Autumn Festival @ The Gardens 2014

Singapore, 2 September 2014 --- The annual Mid-Autumn Festival @ The Gardens returns bigger and brighter at Gardens by the Bay this year. The event, which will be held from 4 to 14 September 2014, is jointly organised by the Chinese Newspapers Division of Singapore Press Holdings (SPH), People's Association and Gardens by the Bay. 

Guest of Honour Emeritus Senior Minister Mr Goh Chok Tong will open the festival on 4 September. 

This is the event's 7th edition and the second year it is held at Gardens by the Bay. The three Chinese newspapers, comprising Lianhe Zaobao, Lianhe Wanbao and Shin Min Daily News, first mooted the idea of organising a public event to celebrate Mid-Autumn Festival in 2007. The objectives are to preserve Chinese customs and heritage, promote cultural understanding, and foster community integration in multiracial Singapore. 
 
The event has since grown in scale and scope. With the partnership of People's Association, Gardens by the Bay, Singapore Chinese Chamber of Commerce & Industry (SCCCI) and Singapore Federation of Chinese Clans Association (SFCCA), Mid-Autumn Festival @ The Gardens has become a significant social and cultural event in the 8th month of the Chinese lunar calendar. 


A major highlight this year will be the lantern set pieces on display. Spectacular lantern set pieces based on different themes will be lit at various locations in the gardens.  Some notable lantern set pieces include the International Iconic Lanterns, comprising iconic and cultural landmarks of global cities in seven countries; and thematic lantern set pieces such as Racial Harmony in Singapore; SEA Games 2015; 12 Chinese Zodiacs and Birds of Paradise. Visitors will also get to admire majestic lantern displays featuring Chinese themes such as the Ancient Chinese Palace, the Eight Immortals Crossing the Sea and the Treasure Voyages of Cheng Ho. In addition, a series of thematic lanterns featuring Taiwanese customs and cultural elements will also be showcased for the first time. 

Visitors can also look forward to a wide range of activities during the 11-day event, including nightly cultural performances by local and overseas Chinese performers from Chongqing and Guangdong provinces in China. Other festival highlights are Asian food street, cultural exhibitions, lantern-making, “A Walk Down Memory Lane” photo trail, photography competition, vertical Chinese chess, fitness challenge, lantern riddles, as well as a charity walk to raise funds for President's Challenge 2014. 

In addition, as part of the event's outreach programme,
 special arrangements will be made for senior citizens and underprivileged families to visit the Festival.

Apart from Mr Goh Chok Tong, other VIPs who will be gracing the event throughout the 11-day festival include President Tony Tan Keng Yam, who will flag off the President's Challenge Charity Fun Walk 2014 on 13 September, Mr Chan Chun Sing, Minister for Social and Family Development on 10 September, Mr Lui Tuck Yew,  Minister for Transport on 12 September and Mr Sam Tan, Minister of State (Prime Minister's Office) on 6 September.  

The organising committee for this year's Mid-Autumn Festival @ The Gardens includes advisors Ms Low Yen Ling, Parliamentary Secretary for Ministry of Social and Family Development and Mr Seng Han Thong, MP for Ang Mo Kio GRC.

Highlights of Mid-Autumn Festival @ The Gardens 2014:

Cultural Performances
Nightly performances by artistes from Chongqing Song & Dance Troupe (4 – 9 September), Zhanjiang Arts Troupe and Guangzhou Acrobatic Troupe (10 - 14 September) at The Supertree Grove. There will also be performances by local arts groups, supported by the National Arts Council.

Chongqing Cultural Week (4 – 9 September 2014)

1) Performances by Chongqing Song & Dance Troupe
2) Chongqing Cultural Heritage Exhibition
Guangdong Cultural Week (10 – 14 September 2014)1) Performances by Zhanjiang Arts Troupe and Guangzhou Acrobatic Troupe from Guangdong province at The Supertree Grove.
2) Renowned artist Xu Hong Fei from China will be holding his sculpture exhibition at the Silver Garden.
3) China Maritime Silk Road Photo Exhibition
Asian Food Street
Visitors will be treated to an assortment of cuisines from China, Taiwan and Singapore at the Asian Food Street at Palm Court near the Planet Baby Sculpture.

Creative Lantern-Making Competition - Exhibition of Winning Entries
Organised for the fourth year, the competition's objective is to search for creative talents, cultivate interests and awareness of the Mid-Autumn Festival amongst Singaporeans, as well as to promote racial harmony and cohesion within the community. This year's competition attracted 60 entries. The winning entries will be on display at The Colonnade.

Mid-Autumn Festival @ The Gardens Photography Competition 2014
Visitors can submit their favourite photos taken at the 11-day event to win attractive prizes sponsored by FUJIFILM. Submission deadline is 23 September 2014. Terms and Conditions of the competition can be collected at any Fujifilm imaging outlets or email cndmaf@sph.com.sg for more information. To register, email with subject header "Mid-Autumn Festival @ The Gardens Photography Competition" together with your name, gender, NRIC, age, email address and contact details to cndmaf@sph.com.sg.  For enquiry, please call 63191591 (Mon – Fri, 9am – 5pm).

Charity Fun Walk for President's Challenge 2014
SPH's Chinese Newspapers Division will be organising its second Charity Fun Walk on 13 September. President Tony Tan Keng Yam will flag off the walk which will take participants around the Gardens. About 1,000 participants are expected to take part in this charity walk. Registration fees of $10 (walk and lucky draw) and $20 (walk, lucky draw, and reception) per walker will be donated to President's Challenge 2014. 

OTO Mid-Autumn Healthy Challenge 
Visitors can test their stamina and fitness level at this healthy challenge using the OTO V-Tone from 4 to 14 September. Attractive prizes sponsored by OTO await the fittest participants.

Opening Hours and Transportation 
Opening hours of Mid-Autumn Festival @ The Gardens is from 6pm to 11pm (Mon - Fri) and 3pm to 11pm (Sat - Sun). 


Public transportation: 
By bus: SBS 400, 
By train: Circle Line/ Downtown Line Bayfront MRT station (Exit B); 
By car: Car parks are available at Gardens by the Bay, Marina Bay Sands, Marina Mall and Marina Barrage.


Fireworks Display
Visitors can look forward to fireworks display on the nights of 4 and 13 September

Media Invitation

Your reporter and photographer/ cameraman are invited to cover the media preview and opening ceremony of Mid-Autumn Festival @ The Gardens.


Mid-Autumn Festival @ The Gardens 2014 Media Preview
Date: Wednesday, 3 September 2014
Time: 7pm – 8pm
Venue: Main Entrance, Gardens by the Bay

Mid-Autumn Festival @ The Gardens 2014 Opening Ceremony
Date: Thursday, 4 September 2014
Time: 7.30pm
Venue: Main Entrance, Gardens by the Bay
Guest-of-Honour: Mr Goh Chok Tong, Emeritus Senior Minister

Programme:
7.00 pm Arrival of guests
7.30 pm Arrival of Guest of Honour, Mr Goh Chok Tong, Emeritus Senior Minister

          Official Light-up Ceremony
Tour of Lantern Festival
8.30pm Arrival at SuperTree Grove (Main Stage)
Stage performance and Presentation of plaque to sponsors

Reception at Cannonball Room 

Please confirm your attendance with Francis Mah at 6319 1028 or Susan Tan at 6319 1902 by 2 September at 6pm

Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E


For more information, please contact:

Mr Francis Mah
Senior Manager
Corporate Communications & CSR
Singapore Press Holdings
Tel: 6319 1028

Email: mahys@sph.com.sg

Ms Susan Tan

Asst Manager
Cultural Industry Promotion
Chinese Newspapers 
Singapore Press Holdings
Tel: 6319 1902
Mobile: 9017 9697
Email: tanccs@sph.com.sg

Ms Alixues Chua (Ally)
Senior Executive, Public Relations  
Gardens by the Bay
Tel:  6636 2410
Email: alixues.chua@gardensbythebay.com.sg


About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.


Newspapers, Magazines and Book Publishing 

SPH has 19 titles licensed under the Newspaper Printing and Presses Act, of which nine are daily newspapers across four languages. On an average day, 3.05 million individuals or 76 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.


Internet and Mobile

Beyond print, SPH's suite of digital products, including online editions of newspapers and magazines, as well as mobile applications, enjoy over 400 million page views with 20 million unique visitors every month. Apart from AsiaOne, SPH’s online and new media initiatives include ST701, the leading online marketplace for jobs (STJobs), property (STProperty), cars (STCars) and general classifieds (STClassifieds); Stomp, 
omy.sg and The Straits Times RazorTV. SPH also launched The Straits Times’ iPad and enhanced iPhone applications, an Android smartphone application and The Business Times’ iPhone application. SPH’s Chinese flagship newspaper Lianhe Zaobao has also launched its digital editions which include a web application, as well as online and PDF versions.

Broadcasting

In the radio business, SPH Radio Pte Ltd operates entertainment stations UFM 100.3 in Mandarin, as well as Kiss92 and HOT FM91.3 in English. SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. 


Events and Out-of-Home Advertising

SPH’s events arm Sphere Exhibits organises innovative consumer and trade events and exhibitions as well as large scale conferences in Singapore and the region. In addition, SPH has ventured into out-of-home (OOH) advertising through its digital out-of-home platform SPHMBO. 


Properties

SPH REIT is a Singapore-based REIT established principally to invest, directly or indirectly, in a portfolio of income-producing real estate which is used primarily for retail purposes in Asia-Pacific, as well as real estate-related assets. SPH REIT is managed by SPH REIT Management Pte. Ltd., which is a wholly-owned subsidiary of Singapore Press Holdings Limited. 

The initial portfolio of SPH REIT comprises the following two high quality and well located commercial properties in Singapore:

· Paragon, a premier upscale retail mall and medical suite/office property, well known for its upscale mall housing many luxury brands, located in the heart of Orchard Road; and
· The Clementi Mall, a mid-market suburban mall located in the centre of Clementi town, an established residential estate in the west of Singapore. 

The Seletar Mall is SPH's latest retail development and is expected to open at the end of 2014. This property is a potential asset to be injected into SPH REIT. SPH’s wholly-owned subsidiary, Times Development Pte Ltd, also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road. 

For more information, please visit 
www.sph.com.sg

About Gardens by the Bay

An integral part of Singapore’s “City in a Garden” vision, Gardens by the Bay spans a total of 101 hectares of prime land at the heart of Singapore’s new downtown – Marina Bay. Comprising three waterfront gardens – Bay South, Bay East and Bay Central – Gardens by the Bay will be a showcase of horticulture and garden artistry that will bring the world of plants to Singapore and present Singapore to the World. Bay South, the largest at 54 hectares, officially opened on 29 June 2012.

Gardens by the Bay was started as a project by the National Parks Board. It has since grown to become an independent organisation responsible for developing and managing what will be Asia’s foremost garden destination.

To date, the Gardens has garnered numerous awards and accolades from around the world. It received the prestigious "Thea Award for Outstanding Achievement" in 2014 from the Themed Entertainment Association, and special recognition from the Singapore Tourism Board for “Breakthrough Contribution to Tourism” in 2013. For its sustainable design and practices, it was conferred the “President’s Design Award 2013” in Singapore and certified with the “Green Mark for Parks Platinum Award” by the Building and Construction Authority. It received the Royal Institute of British Architects’ “Lubetkin Prize” for best new international building of 2013 and was named “World Building of the Year” at the World Architecture Festival in 2012.