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SPH to launch International Franchise & Business Opportunities trade show in Ho Chi Minh City

Vietnam’s burgeoning middle class and expanding consumerism culture catalysts for new franchising & business opportunities trade show in Ho Chi Minh City

Singapore, 5 February 2014 – Stepping in with perfect timing in line with the influx of foreign brands into Vietnam is the International Franchise & Business Opportunities (IFBO) trade show. Organised by BizLink Exhibition Services, a subsidiary of Singapore Press Holdings Limited (SPH), the inaugural event will take place from 28 – 30 May 2014 at Ho Chi Minh City’s Tan Binh Exhibition & Convention Centre. 

IFBO will create a pure business-to-business platform dedicated to enable international brands, franchisors, and companies to meet investors, potential franchisees, and entrepreneurs from Vietnam and other ASEAN countries.


With the expanding consumerism culture among Vietnam’s estimated 9 million burgeoning population, a growing disposable income, an emerging middle class, and a youthful population keen to experiment with food and lifestyle choices, the franchising model is a good fit.


Franchising is a good opportunity for foreign businesses to set up a retail system in Vietnam as the country has many retail opportunities, including a food and beverage retail sector valued estimated at $33.7 billion (2010, latest available data). Franchising allows foreign businesses to save time, lower the investment costs, and avoid legal risks.


Mr Chua Wee Phong, Executive Director of BizLink Exhibition Services, said: “The launch of IFBO Vietnam 2014 aims to tap on this dynamic growth, creating opportunities for even more international brands to gain a foothold, to showcase and introduce opportunities in Vietnam. At the same time, IFBO Vietnam 2014 aims to provide a facilitative environment for Vietnamese franchise players to network and forge business partnerships with these international players. With BizLink’s experience, knowledge and proven track record, we are confident that we are able to connect international brands with the dynamic Vietnam industry.” 


In Singapore, BizLink Exhibition Services organises Franchising & Licensing Asia (FLAsia), bringing together some 250 international brands and 10,000 potential investors annually.


Mr Chua added: “We are proud to add IFBO – Vietnam to our other established trade exhibitions and we are firmly focused on delivering positive business outcomes for all participants.”


Visitors looking to register for a free entry trade pass to IFBO 2014 Exhibition can visit 
www.ifbo-vietnam.com/visitor-registration

Issued by Singapore Press Holdings Ltd 
Co. Registration. No. 198402868E 


For more information, please contact: 


Melissa Teo (Ms) 

Senior Marketing Executive 
BizLink Exhibition Services Pte Ltd 
DID: +65
 6848 5936 
Email: 
melissa@bizlink.com.sg 

Deror Wong (Mr)
Senior Executive
Corporate Communications & CSR
Singapore Press Holdings Ltd
DID: +65
 6319 1226
Email: 
derorw@sph.com.sg

About BizLink Exhibition Services Pte Ltd 

BizLink Exhibition Services Pte Ltd is Singapore’s leading exhibition organiser in the fields of gifts and premiums, stationery and office supplies, and also in the sector of franchising and licensing. 


A forward-thinking organisation with a dynamic team having over 30 years of collective experience in exhibition organising and management, BizLink Exhibition Services works in tandem with its clients and is fully committed to providing utmost quality services to its exhibitors, delivering exceptional results.
 

About Singapore Press Holdings Ltd


Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.


Newspapers, Magazines and Book Publishing 

SPH has 19 titles licensed under the Newspaper Printing and Presses Act, of which nine are daily newspapers across four languages. On an average day, 3.05 million individuals or 76 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.


Internet and Mobile

Beyond print, SPH's suite of digital products, including online editions of newspapers and magazines, as well as mobile applications, enjoy over 400 million page views with 20 million unique visitors every month. Apart from AsiaOne, SPH’s online and new media initiatives include ST701, the leading online marketplace for jobs (STJobs), property (STProperty), cars (STCars) and general classifieds (STClassifieds); Stomp, 
omy.sg and The Straits Times RazorTV. SPH also launched The Straits Times’ iPad and enhanced iPhone applications, an Android smartphone application and The Business Times’ iPhone application. SPH’s Chinese flagship newspaper Lianhe Zaobao has also launched its digital editions which include a web application, as well as online and PDF versions.

Broadcasting

In the radio business, SPH Radio Pte Ltd operates entertainment stations UFM 100.3 in Mandarin, as well as Kiss92 and HOT FM91.3 in English. SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. 


Events and Out-of-Home Advertising

SPH’s events arm Sphere Exhibits organises innovative consumer and trade events and exhibitions as well as large scale conferences in Singapore and the region. In addition, SPH has ventured into out-of-home (OOH) advertising through its digital out-of-home platform SPHMBO. 


Properties

SPH REIT is a Singapore-based REIT established principally to invest, directly or indirectly, in a portfolio of income-producing real estate which is used primarily for retail purposes in Asia-Pacific, as well as real estate-related assets. SPH REIT is managed by SPH REIT Management Pte. Ltd., which is a wholly-owned subsidiary of Singapore Press Holdings Limited. 

The initial portfolio of SPH REIT comprises the following two high quality and well located commercial properties in Singapore:

· Paragon, a premier upscale retail mall and medical suite/office property, well known for its upscale mall housing many luxury brands, located in the heart of Orchard Road; and
· The Clementi Mall, a mid-market suburban mall located in the centre of Clementi town, an established residential estate in the west of Singapore. 

The Seletar Mall is SPH's latest retail development and is expected to open at the end of 2014. This property is a potential asset to be injected into SPH REIT. SPH’s wholly-owned subsidiary, Times Development Pte Ltd, also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.

For more information, please visit www.sph.com.sg