Singapore, 29 November 2012 – Singapore Press Holdings (SPH) won a total of five awards at the Asian Digital Media Awards 2012 organised by the World Association of Newspapers and News Publishers (WAN-IFRA) in conjunction with the fourth Digital Media Asia Conference. The results were announced last night in Kuala Lumpur, Malaysia.
The Asian Digital Media Awards recognise publishers who had adopted digital media as part of their total product offer to meet the major changes in how people consume news and information. The competition is open to all publishers in Asia Pacific and the Middle East.
The Straits Times Online (www.straitstimes.com) won a Gold in the Best in Online Media Award - Newspaper Website category, the second time the website has won in this category.The online version of SPH’s flagship English newspaper The Straits Times impressed the international panel of judges with its use of print, online, social media and mobile platforms to reach out to a growing audience with compelling and engaging content. Hong Kong's South China Morning Post also won a joint Gold in the same category.
Mr Felix Soh, Digital Media Editor of SPH’s English and Malay Newspapers Division, said: "The award is an affirmation of our integration model by an outside, independent panel of judges. The integration of content in the Straits Times Online website is the quality we cited in our entry submission. We showed how the ST Online website integrates Stomp's citizen journalism and RazorTV's multimedia with the news and other visual content on the site. Kudos to the team for the imagination, creativity and hard work that they invested in the product."
SPH won two awards in the Best in Cross Media Award - Cross Media Advertising category, reinforcing the fact that SPH is the most innovative company in the region when it comes to cross media marketing. The award honours a publisher’s ability to offer added value to its advertisers, readers and users through the use of publishing or advertising on a range of media platforms.
The Straits Times’ reader engagement programme, named Straits Times Appreciate Readers (STAR), won bronze in the category, while SPH’s online jobs portal STJobs took the Silver.
The Straits Times held a series of activities to engage its readers, including holding a major concert at the newly opened Gardens by the Bay which featured performers such as Korean girl group 4 Minute, American rock band Boys Like Girls and award-winning Singaporean singer-songwriter Tanya Chua. The STAR event attracted a crowd of more than 30,000 people.
Mr Warren Fernandez, Editor of The Straits Times, said: "We are happy to have won recognition for our efforts to integrate our newsroom and deliver content across platforms. This is an on-going process, and this award will spur us on."
Since its soft launch in March 2012, STJobs has garnered close to 10 million page views, 2 million visitors monthly and more than 93,000 Facebook fans. STJobs employed the use of print, digital and other media in their marketing campaign and successfully increased their reach.
Besides STJobs, SPH’s online property portal STProperty also did well and won a Gold in theBest in Mobile Media Award category. This award honours the best and most innovative services offered by news publishers on a mobile platform.
In its efforts to extensively reach and engage property seekers and agents, STProperty developed an iPhone and iPad application, which made resources and information property more accessible to users and facilitated users who were buying, selling or renting a property.
Launched on 15 August this year, the application works on a geo-locater (GPS system), allowing property seekers to search for information on properties near their current location. The application garnered more than 16,000 downloads in just two weeks, as reported by iTunes Connect.
Mr Johnson Goh, Vice-President and Head of SPH Online Classifieds (ST701), said “This is a wonderful piece of news to us. It is our intention for STJobs and STProperty to remain the leading online jobs and property portals and to continue serving as the go-to HR and property websites in Singapore. Such recognition certainly strengthens our belief in the competence of STJobs and STProperty.”
STProperty's Gold marks SPH's third consecutive win in the Best in Mobile Media Award category in three years.
Omy.sg, SPH’s bilingual-friendly news and entertainment portal, won a joint silver award in theBest in Social Media Award category for its Social Media Fiesta 2012 project. The project (http://project.omy.sg/social-
Conceptualised and introduced by omy.sg in 2011, the project aims to engage social media users on a localised context and establish omy.sg as an active leader in the local social media scene.
The second Singapore Social Media Fiesta currently consists of four flagship events from April to July in 2012. They are the fifth Singapore Blog Awards (http://sgblogawards.omy.sg), First Check-In Bonanza (http://project.omy.sg/check-
Ms Lee Kuan Fung, Associate Editor, omy.sg, said: "We are very pleased with the harvest of awards this year for omy.sg from around the world, competing against global publications. The portal has been around for five years and yet we still treat every day as a fresh start for innovation to better serve our readers and advertisers. In the year ahead, expect more interesting product offerings coming from omy.sg and the rest of the Chinese newspapers under SPH.”
WAN-IFRA (www.wan-ifra.org), based in Paris, France, and Darmstadt, Germany, with subsidiaries in Singapore, India, Spain, France and Sweden, is the global organisation of the world’s newspapers and news publishers. It represents more than 18,000 publications, 15,000 online sites and over 3,000 companies in more than 120 countries.
Awards won by SPH at the Asian Digital Media Awards 2012
Best in Online Media Award - Newspaper Website
Gold – The Straits Times Online
Best in Mobile Media Award
Gold – STProperty
Best in Cross Media Award - Cross Media Advertising
Silver – STJobs
Bronze – STAR 2012
Best in Social Media Award
Silver – Social Media Fiesta 2012
Issued by Singapore Press Holdings Ltd
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For more information, please contact:
Mr Adrian Cheong
Corporate Communications Division
Singapore Press Holdings Ltd
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About Singapore Press Holdings Ltd
Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.
Newspapers, Magazines and Book Publishing
In Singapore, SPH publishes 18 newspaper titles in four languages. On an average day, 2.92 million individuals or 74 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.
Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 330 million page views with 18 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; Stomp, omy.sg, and The Straits Times RazorTV. SPH also launched The Straits Times’ iPad and enhanced iPhone applications, an Android smartphone application and The Business Times Weekend's iPad application. SPH's Chinese flagship newspaper Lianhe Zaobao has also launched its digital platforms which include a web application, as well as online and PDF versions.
SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations UFM 100.3 in Mandarin, as well as Kiss92 and HOT FM91.3 in English.
Events and Out-of-Home Advertising
SPH’s events subsidiary Sphere Exhibits organises innovative consumer and trade events and exhibitions. In addition, SPH has ventured into out-of-home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s leading Digital Out-of-Home advertising company.
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. Its latest retail development, The Clementi Mall, started business operations in 2011. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.