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Franchising & Licensing Asia 2012 comes to a successful close

Singapore, 5 November 2012 – Franchising & Licensing Asia (FLAsia) 2012, the international event for entrepreneurship, business opportunities & intellectual property rights in Asia, took place successfully over three days from 1 to 3 November. The opening ceremony on 1 November was graced by Mr Lee Yi Shyan, Senior Minister of State, Ministry of Trade and Industry & Ministry of National Development. The event saw over 10,000 visitors, delegates and exhibitors, breaking all previous records to become the most successful FLAsia since the economic downturn in 2008.

This year, the show saw a 15 per cent increase in floor space, with over 217 participants showcasing a range of franchise brands, license properties and business concepts from diverse industries such as Food & Beverages, Health & Wellness and Education. More than 24 countries were represented at the show, and a total of five country pavilions were formed (Japan, Korea, Singapore, Taiwan and USA), including inaugural ones from Japan and Taiwan.

Exhibitors were impressed with the seventh edition of FLAsia and the deals closed at the event.


Mr Wonhyu Park, Chief Commissioner of Government Policy Department, Korea Franchise Association, said: "Singapore is one of the best Asian hubs to meet visitors and potential buyers. This is our third year exhibiting at FLAsia and in line with our expectations, we have seen good quality visitors and this surely is the best place to meet serious buyers as our exhibitors housed under the Korea Pavilion have found so." 

Fellow exhibitor, Mr Marc Ng, Chief Executive Officer of Berrylite and 1962 Tofu (First-time exhibitor under the Korea Pavilion) signed an Memorandum of Understanding (MOU) for a franchise deal, and are likely to confirm the partnership after a visit to 1962 Tofu’s outlet in Korea.

Mr Jiro Yamasaki, General Manager, ASEAN Business, Executive Office, AEON Groupsaid: "So far, the response from visitors have been very good for us. This show is an excellent opportunity for Japanese exhibitors, franchisors to be at. We hope that many Japanese companies will participate next year!"

Mr Raimond Svanks, Asia Regional Manager Market Developer of Stenders, said: "This is our first year exhibiting the Stenders franchise opportunity in Asia. We are very satisfied with the attention we are receiving, and the serious business inquiries. We need to follow-up on the tremendous amount of enquiries received. Our goal is to secure two master level franchisees in the Asian region."

Mr Alain Leduc, International Franchise Manager of Delifrance, said: "We met with many international Asian visitors at FLAsia. The exhibition excellent for sales development for all of Asia."

Mr Grant McLachlan, Managing Director of CrestCleansaid: "We generated six potential master franchisees at FLAsia 2012 from countries such as Indonesia, Singapore, India and Malaysia. FLAsia is a great event and we felt very welcome."

The supporting conference and workshop featured seven key industry speakers and was centred around the theme of Spotting Gold in the Asian Franchise Market, which touched on the lucrative franchising opportunities in the Asian region. There was also sharing by successful brands across Asia and leading industry experts, allowing attendees to gain valuable insights from actual scenarios and case studies, as well as pick up practical advice.

Mr Winston Lim, General Manager of BizLink Exhibition Service
s, said: "We are delighted with the success of FLAsia 2012. The internationality and number of both exhibitors and visitors at this year’s exhibition undoubtedly was a huge factor. Many exhibitors are extremely satisfied with the outcome and have received serious enquires from visitors, both locally and internationally. Further discussions are in the pipeline."

FLAsia is presented by Franchising & Licensing Association (Singapore), and organised by Singapore Press Holdings' BizLink Exhibition Services Pte Ltd. FLAsia 2012 was supported by International Enterprise Singapore, Intellectual Property Office of Singapore, SPRING Singapore, World Franchise Council, Asia Pacific Franchise Confederation, Singapore Workforce Development Agency, Association of Small and Medium Enterprises and Singapore Indian Chamber of Commerce & Industry. 

The next edition of FLAsia will be held from 3 to 5 October in 2013. 


Photos of the exhibition, conference and workshop will be published shortly on the FLAsia website at 
www.FranchiseLicenseAsia.com

For further information, please visit 
www.FranchiseLicenseAsia.com

Event images can be downloaded at 
http://wtrns.fr/V-NdnhR436qtSnM



For more information, please contact:

Mr Glendon Cheok
Executive Director
Franchising and Licensing Association (Singapore)
DID: 6333 0281 
Email: 
glendon@flasingapore.org

Ms Melissa Teo
Marketing Executive
BizLink Exhibition Services Pte Ltd 
DID: 6848 5936 / 9233 4926
Email: 
melissa@bizlink.com.sg

Mr Gary Yeo
Assistant Manager
Corporate Communications
Singapore Press Holdings Limited
DID: 6319 1225
Email: 
garyyeo@sph.com.sg

 

About Franchising and Licensing Association (Singapore) (FLA)

Franchising and Licensing Association (Singapore) (FLA), started as Singapore's national franchise body. It was one of the founding members of the World Franchise Council. FLA, formerly known as Singapore International Franchise Association (SIFA), was established in 1993 with the mission to nurture and develop Singapore's franchise industry.

Heeding the Singapore Government's call to move towards a knowledge- based economy; coupled with the increasing synergy between Franchising, Branding and Technology Licensing, the Association has taken the initiative of enlarging the membership representation and scope of the Association to include companies engaged in Branding and Technology Licensing.

Promoting Singapore as a franchise hub and coupled with members' common objective of business growth and expansion through franchising and licensing formats, the Association seeks to continually promote the platforms of Entrepreneurship and Internationalism in the industry.

Promoting the use of franchising, licensing and branding as a growth strategy for Singapore enterprises, FLA works with its members to upgrade professionalism and self-regulate, thus enhancing and protecting the image of franchising, branding and licensing. This is achieved through education programmes as well as platforms for exchanging ideas & exploring areas for co-operation.

FLA through its partnership with government agencies and national franchise and licensing bodies in other countries also assist members in their international marketing programs.

 

About BizLink Exhibition Services Pte Ltd

BizLink Exhibition Services Pte Ltd is Singapore’s leading exhibition organiser in the fields of gifts and premiums, stationery and office supplies, and also in the sector of franchising and licensing.

A forward-thinking organisation with a dynamic team having over 30 years of collective experience in exhibition organising and management, BizLink Exhibition Services works in tandem with its clients and is fully committed to providing utmost quality services to its exhibitors, delivering exceptional results.

 


About Singapore Press Holdings Ltd 


Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers, Magazines and Book Publishing 

In Singapore, SPH publishes 18 newspaper titles in four languages. On an average day, 2.92 million individuals or 74 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.

Internet and Mobile

Beyond print, the Internet editions of SPH newspapers enjoy over 270 million page views with 18 million unique visitors every month. Apart from AsiaOne, SPH’s online and new media initiatives include ST701, the leading online marketplace for jobs

(STJobs), property (STProperty), cars (STCars) and general classifieds (STClassifieds); Stomp, 
omy.sg and The Straits Times RazorTV. SPH also launched The Straits Times’ iPad and enhanced iPhone applications, an Android smartphone application and The Business Times’ iPhone application. SPH’s Chinese flagship newspaper Lianhe Zaobao has also launched its digital editions which include a web application, as well as online and PDF versions.

Broadcasting
In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations UFM 100.3 in Mandarin, as well as Kiss92 and HOT FM91.3 in English. SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. 

Events and Out-of-Home Advertising
SPH’s events arm Sphere Exhibits organises innovative consumer and trade events and exhibitions as well as large scale conferences in Singapore and the region. In addition, SPH has ventured into out-of-home (OOH) advertising through its digital out-of-home platform SPH MediaBoxOffice.

Properties
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. Its second retail development, The Clementi Mall, started business operations in 2011. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road. SPH‘s latest retail development project, The Seletar Mall, is slated for completion by end 2014.

For more information, please visit 
www.sph.com.sg