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Sphere Exhibits expands its MICE foray to trade conferences

Singapore, 13 August 2012 – Sphere Exhibits, the events and exhibition subsidiary of Singapore Press Holdings, has set up a trade conferences arm to boost its presence in the local and regional MICE business arenas.

Sphere Conferences is headed by Ms Patricia Cheong, General Manager, who is a veteran in the industry with more than 15 years of experience in handling large scale conferences, conventions and exhibitions in sectors like telecommunications, banking and finance, transportation, and information and communication technology (ICT).

Sphere Conferences will specialise in both local and regional conferences, on topics ranging from hospitality and tourism, urban planning and infrastructure development to transportation and healthcare management. 

Sphere Conferences has also identified Myanmar, Indonesia and Singapore as their key markets to develop their business and has received support and endorsement from industry players with interests in these high-growth economies. 

Besides Sphere Conferences, Sphere Exhibits also owns BizLink Exhibition Services and Exhibits Inc which are organisers of trade and consumer events respectively. These include The Singapore Gifts and Premiums Fair, Franchising and Licensing Asia, COMEX, IT Show, and the World Food Fair among others.

Mr Chua 
Wee Phong, Chairman, Sphere Exhibits said: “With the incorporation of Sphere Conferences, we have strengthened our value proposition as a full-fledged MICE player. Backed by our parent company SPH’s multi-media assets and our extensive linkages with the private and public sectors, we are confident that we will be a key player in the MICE industry.”

Ms Patricia Cheong, General Manager of Sphere Conferences
said: “We are excited by the prospects and opportunities with the growing demand for large scale MICE events in the region. Asia is poised to be at the centre of global economic growth over the next few decades. Sphere Conferences, through our targeted events, aims to provide our clients, sponsors and attending delegates with the knowledge and networking contacts to make smarter and well-informed decisions about their business in Asia.”

Issued by Singapore Press Holdings Limited
Co. Regn. No. 198402868E

For media enquiries, please contact:

Mr Yeo Siew Chi
Corporate Communications
Singapore Press Holdings Limited
DID – 6319 1586
Mobile – 9749 5105
Email –

Ms Karin Lee
Senior Marketing Manager
Sphere Conferences
DID – 6848 6054
Mobile – 9685 7049
Email –

About Sphere Exhibits Pte Ltd 

A wholly owned subsidiary of Singapore Press Holdings (SPH), Sphere Exhibits, which stands for 
"SPH Events, Roadshows and Exhibitions", aims to be the leading events company catering to a diverse mix of trade and consumer clientele. 

Backed by a committed and experienced team of professionals and SPH's comprehensive range of media platforms, Sphere Exhibits’ shows, events and exhibitions centre on unique concepts that attract local audiences and regional participants. Among the 20 Sphere Exhibits' events are The IT Show, COMEX, Licence2Play, Asian Masters and Kidz Academy.

Leveraging on its expertise in event conceptualisation, planning and execution, Sphere Exhibits delivers memorable and quality events that meet the objectives of its clientele and partners.

About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers, Magazines and Book Publishing 

In Singapore, SPH publishes 18 newspaper titles in four languages. On an average day, 2.92 million individuals or 74 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.

Internet and Mobile

Beyond print, the Internet editions of SPH newspapers enjoy over 330 million page views with 18 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; Stomp,, and The Straits Times RazorTV. SPH also launched The Straits Times’ iPad and enhanced iPhone applications, an Android smartphone application and The Business Times Weekend's iPad application. SPH's Chinese flagship newspaper Lianhe Zaobao has also launched its digital platforms which include a web application, as well as online and PDF versions.


SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations UFM 100.3 in Mandarin, as well as Kiss 92 and HOT FM91.3 in English.

Events and Out-of-Home Advertising

SPH’s events subsidiary Sphere Exhibits organises innovative consumer and trade events and exhibitions. In addition, SPH has ventured into out-of-home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s leading Digital Out-of-Home advertising company.


SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. Its latest retail development, The Clementi Mall, started business operations in 2011. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.

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