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SPH Advertising Golf Challenge 2012

Singapore, 4 July 2012 – Over 200 golfers from the advertising fraternity will tee off at the annual SPH Advertising Golf Challenge 2012 on Friday, 6 July 2012. The tournament, to be held at Tanah Merah Country Club (TMCC) - Tampines Course, will be hosted by Mr Leslie Fong, Senior Executive Vice-President, Marketing.

The morning slots will be Time-Sheet based and starts from 7.15am, while the afternoon slots will begin with Shotgun Tee-off at 1.30pm. SPH Chairman Dr Lee Boon Yang will be a guest player in the afternoon slot. 

The tournament format is Stableford play based on Double Peoria Handicapping.

One of the highlights of the SPH Advertising Golf Challenge 2012 is the Hole-In-One prize of a Mercedes-Benz SLK-Class Roadster SLK 200 BlueEFFICIENCY worth $169,100 (excluding insurance and COE), sponsored by Daimler South East Asia Pte Ltd, for Par 3 Holes 5, 11, 15 & 17. 
*Please note that only amateurs with a USGA handicap are eligible to win the Hole-In-One prize.

In the evening, there will be a post-game cocktail reception and dinner at the ballroom of the the TMCC - Garden course, where the overall winner of the SPH Advertising Golf Challenge 2012 will be presented with the prestigious SPH Green Jacket. 

All golfers will receive an exquisite luggage bag and a specially-designed ‘SPH IS ON‘ luggage tag.

Media Invitation

You, your journalist, photographer and/or video crew are invited to cover the SPH Advertising Golf Challenge 2012 and attend the dinner. Please RSVP to Adrian Cheong at, 6319 2261 or 9798 6097 byThursday, 5 July 2012, 12noon.

The details of the event are:

SPH Advertising Golf Challenge 2012
Date: Friday, 6 July 2012
Place: Tanah Merah Country Club (TMCC)
Course: Tampines Course
Time: Morning (Time-sheet) at 7.30am
Afternoon slots (Shotgun Tee-off) at 1.30pm
Cocktails/Dinner: The Ballroom at TMCC - Garden Course
Dinner begins at 7.30pm.

    Prize presentation at 8.45pm

Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E

For more information, please contact:

Niccolle Lum

Manager, Product Brandings & Promotions
Marketing Division

Singapore Press Holdlings Ltd
DID: 6319 4029

Adrian Cheong

Corporate Communications
Singapore Press Holdlings Ltd

DID: 6319 2261
Mobile: 9798 6097

About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers, Magazines and Book Publishing 
In Singapore, SPH publishes 18 newspaper titles in four languages. On an average day, 2.92 million individuals or 74 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.

Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 330 million page views with 18 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; Stomp,, and The Straits Times RazorTV. SPH also launched The Straits Times’ iPad and enhanced iPhone applications, an Android smartphone application and The Business Times Weekend's iPad application. SPH's Chinese flagship newspaper Lianhe Zaobao has also launched its digital platforms which include a web application, as well as online and PDF versions.

SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Chinese and 91.3FM in English.

Events and Out-of-Home Advertising
SPH’s events subsidiary Sphere Exhibits organises innovative consumer and trade events and exhibitions. In addition, SPH has ventured into out-of-home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s leading Digital Out-of-Home advertising company.

SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. Its latest retail development, The Clementi Mall, started business operations in 2011. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.