Singapore, 26 June 2012 – Singapore Press Holdings (SPH) has officially launched the "SPH IS ON" website,www.sphison.com, today.
"SPH IS ON" is a solutions-based cross-media ideology that effectively amplifies advertisers’ campaigns across multiple touch-points. This approach helps marketers engage and connect with their target consumers via SPH’s comprehensive suite of ON PRINT, ON LINE, ON AIR, ON MOBILE, ON SCREEN and ON GROUND products.
The "SPH IS ON" website makes it easy for users to access and explore SPH’s extensive range of media options, and come up with the best combination that not only maximises reach but also magnifies impact for their campaigns.
The website’s customer-centric design makes it easy for advertisers and advertising agency personnel to access the wealth of information available in this resource. These include:
In addition, the website can be launched easily with the SPH Media Widget. The widget, which users can download at http://widgets.asiaone.com/
Mr Geoff Tan, SPH's Senior Vice-President and Head, Strategic Marketing, said: "The new SPH IS ON website, an all-in-one cross-media resource, was created with advertisers and agencies in mind. This comprehensive tool makes it easy for our clients to leverage on SPH's comprehensive suite of media platforms – it contains everything from creative media buys to case studies, from rate ready reckoners to the latest sales packages and updates! And what's more, we've made it seamlessly accessible via a one-pass desktop widget."
Between June 26 and July 23, advertisers and advertising agencies can participate in a unique "Spot & Win" contest on the website and stand to win movie tickets each week. All entries will also be entitled to the Grand Draw where 3 lucky winners will walk away with an iPad each.
Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E
For more information, please contact:
Ms Ng Boon Lee
Singapore Press Holdings Ltd
Mr Adrian Cheong
Corporate Communications Division
Singapore Press Holdings Ltd
DID : 6319-2261
Email : email@example.com
About Singapore Press Holdings Ltd
Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.
Newspapers, Magazines and Book Publishing
In Singapore, SPH publishes 18 newspaper titles in four languages. On an average day, 2.92 million individuals or 74 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.
Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 330 million page views with 18 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; Stomp, omy.sg, and The Straits Times RazorTV. SPH also launched The Straits Times’ iPad and enhanced iPhone applications, an Android smartphone application and The Business Times Weekend's iPad application. SPH's Chinese flagship newspaper Lianhe Zaobao has also launched its digital platforms which include a web application, as well as online and PDF versions.
SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Chinese and 91.3FM in English.
Events and Out-of-Home Advertising
SPH’s events subsidiary Sphere Exhibits organises innovative consumer and trade events and exhibitions. In addition, SPH has ventured into out-of-home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s leading Digital Out-of-Home advertising company.
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. Its latest retail development, The Clementi Mall, started business operations in 2011. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.
For more information, visit www.sph.com.sg.