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Asia’s brightest start-ups and entrepreneurs get closer to dream businesses in DEMO Asia 2012

Singapore, February 29, 2012 – The search for Asia’s start-up and entrepreneur stars reaches fever pitch as the inaugural DEMO Asia 2012 kicks off today at the Matrix@Biopolis in Singapore. Over 500 startups, entrepreneurs, global venture capitalists, angel investors, DEMO alumni, industry experts, media and veterans from all over Asia and the world will come together in this three-day event. 
 
“Asia’s fire for entrepreneurship and innovation shines bright today as we officially open DEMO Asia 2012, marking an important milestone in the start-up scene in the region,” said Chua Wee Pong, Executive Director of Sphere Exhibits. “With the rapid pace of globalisation, it’s time for Asia to be at the forefront and DEMO Asia’s unique platform is paving the way to showcase that to the global stage.”
 
“We are excited with the immense opportunities and possibilities available for event participants as they showcase their ideas, learn from and network with industry veterans, experts and peers in the event. What makes DEMO Asia different from its global franchise is that DEMO Asia has branched out to growth sectors such as life sciences and biomedical industry. This underscores Asia’s emergence as a regional platform for innovative developments beyond technology and into in a variety sectors such as life sciences, biomedical industries among others,” added Chua.
 
A total of 44 start-ups and 28 innovators in the cloud and enterprise, web, social and media, consumer, mobile as well as innovative technologies will be given six minutes to pitch their products sans any visual aids and present prototypes in the 90-second Alpha pitch on the DEMO stage, respectively. These start-ups have been pre-selected from a series of audition sessions held from November 2011 to January 2012 as well as participated in the DEMO Asia Coaching programme. 
 
Industry veterans and experts lead DEMO Asia 2012’s speaker line-up which includes: Jeff Clavier, founder of SoftTech VC; Adeo Ressi, Founding Member of TheFunded.com; Robert Kim, Director (Consumer Infocomm), Infocomm Development Authority, Singapore; Philip Lim Feng, Chief Executive Officer of Exploit Technologies Pte Ltd, and Michael Yap, Deputy CEO and Executive Director of Interactive Digital Media Programme Office at MDA. The event will also bring together a stellar panel from different industries consisting of Tudou.com, Google Southeast Asia, Telekom Malaysia Research & Development, Amazon Web Services, Zero2IPO, Oracle, among others.
 
Neal Silverman from IDG Enterprise said, “We are excited to be part of the inaugural DEMO Asia 2012 event which augurs well for the emerging start-up and vibrant entrepreneurship landscape in Asia. With a platform as unique as DEMO and the caliber of event speakers and participants, this will open doors to exciting opportunities for Asia’s most promising start-ups and entrepreneurs as DEMO had in the past in previous events. With our partner, Sphere Exhibits leading the charge, DEMO Asia is the product of the team’s hard work and dedication to provide start-ups with the best platform to showcase innovative ideas.” 
 
Unique to DEMO, the DEMO platform provides all DEMO companies the ability to launch at any other DEMO conference and then participate for free as a showcase company at one other international DEMO event of their choice in China, US ,Brazil and now in Singapore within the same year. A number of DEMO alumni start-ups from previous DEMO events will participate in this year’s event. Likewise, this year’s DEMO Asia participants will have the same opportunity to showcase in future DEMO events across the globe. The DEMO showcase features an exhibition area where industry peers from around the world can also meet, network, research and form partnerships with each other. 
 
To cap the event and recognize outstanding start-ups and entrepreneurs, DEMO Asia will award winners of the DEMO Asia People’s Choice Award and DEMOguru Award on March 2nd. Winner of DEMO Asia People’s Choice Award will receive USD$20,000 three-month accelerator package that provides the company access to top notch training, networking events, introductions to VCs and investors, as well as guaranteed pitching slot at the Plug & Play Expo. In addition, the awardee will get the coveted opportunity to present at DEMO USA and generate buzz from Demo.com, valued at US$ 200,000 in media exposure. 
 
DEMOguru is awarded to the most outstanding presentation at DEMO Asia. Chosen by a group of judges for their style, passion, clarity and sometimes for their sheer outlandishness, these DEMOgurus have a unique ability to deliver strong product presentations and market positioning to products’ unique features and differentiators in a most interesting and engaging fashion. Outstanding DEMO gurus will also receive tablets from Lenovo. 
 
Organised by Sphere Exhibits Pte Ltd and IDG Enterprise, DEMO Asia starts today will run until this Friday, March 2nd at Matrix@Biopolis. As the preeminent start-up event in Asia, DEMO Asia provides the definitive catalyst for entrepreneurship, putting Asia on the world map of creativity and innovation. Start-ups and entrepreneurs can start gearing up for the next DEMO Asia set for 2014. 
 
 
Issued by Singapore Press Holdings Ltd
Co. Regn. No. 198402868E 
 
For more information, please contact:
 
Ms Grace Cuenca 
Rice Communications
Tel: +65 6221 8322
 
Ms Debbie Ho
Rice Communications
Tel: +65 6221 8322
 
Mr Yeo Siew Chi
Manager
Corporate Communications
Singapore Press Holdings Limited
Tel: +65 6319 1586
 
 
About DEMO
 
Produced by IDG Enterprise in conjunction with VentureBeat, the DEMO conferences in the United States and China focus on emerging technologies and new product innovations, which are hand selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launchpad events for companies such as Palm, E*Trade, Salesforce, Webex, Tivo and VMware, helping them to secure venture funding, establish critical business relationships, and influence early adopters. The DEMO Scholarship Partner Program, subsidised by corporate sponsorships, offers multiple scholarship opportunities to ensure that deserving entrepreneurs receive the opportunity to introduce cutting edge technology products at DEMO that might have otherwise gone undiscovered. 
 
For more information on the DEMO conferences, visit http://www.demo.com/.
 
 
About Sphere Exhibits Pte Ltd
 
A wholly owned subsidiary of Singapore Press Holdings (SPH), Sphere Exhibits, which stands for "SPH Events, Roadshows and Exhibitions", aims to be the leading events company catering to a diverse mix of trade and consumer clientele.  
 
Backed by a committed and experienced team of professionals and SPH's comprehensive range of media platforms, Sphere Exhibits’ shows, events and exhibitions centre on unique concepts that attract local audiences and regional participants. Among the 20 Sphere Exhibits' events are The IT Show, COMEX, Licence2Play, Asian Masters and Kidz Academy.
 
Leveraging on its expertise in event conceptualisation, planning and execution, Sphere Exhibits delivers memorable and quality events that meet the objectives of its clientele and partners.
 
 
About IDG Enterprise
 
IDG Enterprise, an International Data Group (IDG) company, brings together unique editorial brands (CFOworld, CIO, CIO Executive Council, Computerworld, CSO, DEMO, InfoWorld, ITworld and Network World) to serve the information needs of our technology, security and financial-focused audiences.  As a digital-centric media company we serve our reader and advertiser audiences with award-winning content and community, driving conversation and conversion, across our entire portfolio of awarding-winning, websites, events, magazines, products and services. In addition, the CIO Executive Council, a peer advisory service, brings together the nation’s top CIOs, as well as provides community and leadership development tools for their staffs.
 
For more information, please visit www.idgenterprise.com. Additional information about IDG, a privately held company, is available at http://www.idg.com.
 
 
About VentureBeat
 
VentureBeat’s mission is to provide news about innovation for forward-thinking executives. The New York Times called VentureBeat one of the “best blogs on the Web,” and now syndicates VentureBeat’s articles. Reuters and many other publishers also run VentureBeat articles. For more information, please visit http://venturebeat.com/about/.