Singapore, 4 January 2012 - From 6 to 22 January 2012, shoppers can look forward to festive treats and privileges when they shop at Paragon. The Chinese New Year theme at Paragon this year is 艳 (yàn) - which can be interpreted as ‘colourful”, ‘beautiful and glamorous (艳丽)’ and ‘stunning and breathtaking (惊艳)’. These Chinese terms denote a vibrant and glamorous lifestyle and celebration in the coming Chinese New Year.
This year, Paragon will be decorated with Chinese lanterns shaped in the form of flowers, including a giant-size bonsai-like tree at the Front Foyer and Atrium. The lanterns come in three main colours - red, blue and orange - decorated with beautiful oriental cloud motifs in complementing vibrant colours, creating a blossoming Spring atmosphere within Paragon.
- Citibank Paragon WORLD MasterCard Exclusive
Citibank Paragon WORLD MasterCard members will receive $30 Paragon shopping vouchers with a minimum of $380* charged in a single receipt at Paragon. Other Citibank Credit/Debit Cardmembers will receive $20.
Citibank Paragon WORLD MasterCard members who top up their purchases to $1,480 (maximum two same-day receipts) will also receive an exquisite Liuligongfang Dragon Mug. This redemption is limited to the first 100 Citibank Paragon WORLD MasterCard or Citi Paragon Platinum MasterCard members.
*Cardmembers are entitled to one redemption per day only notwithstanding the number of Citibank Credit & Debit Cards owned.
- Packs of Prosperity
Shoppers will receive a set of exclusively designed hong baos and mandarin orange carriers with a minimum spend of $180 at Paragon. Each shopper can only redeem up to two sets per day.
- A Plate of Wealth
The first 1,000 shoppers who spend a minimum of $680 in a single receipt at Paragon will receive a collectible festive porcelain plate.
- Springtime Serenades
Paragon shoppers can also catch the following enthralling Chinese New Year performances while they shop.
Monday to Sunday (except Tuesday): 12.30pm & 1.30pm
- Nicholas Lim Trio 6 - 16 Jan
- Ruth Ling Trio 18 - 22 Jan (Additional shows at 2.30pm &3.30pm on 21 & 22 Jan)
- Rob Collins 23 - 31 Jan
TERMS & CONDITIONS: For all redemptions, shoppers are required to present their NRIC, same-day shop receipt(s), Credit or Debit Card and charge slip(s) upon redemption at the Paragon Concierge, Level 1. Valid for one redemption per shopper per day on a first-come-first-served basis, while stocks last. Not applicable for bill payments, installment plans and voucher purchases. Receipts utilised for redemption in the programme will not be applicable to other ongoing mall or outlet promotions. Redemption is to be done on the same day of purchase at Paragon Concierge Level 1.
Issued by Singapore Press Holdings Limited
Co. Regn. No: 198402868E
For media enquiries, please contact:
Advertising & Promotions
Orchard 290 Ltd
DID: 6830 3813
Corporate Communications Executive
Singapore Press Holdings Limited
DID: 6319 1895
Selina Esther Lim
Singapore Press Holdings Limited
DID: 6319 1872
About Orchard 290 Ltd
Orchard 290 Ltd is a subsidiary of SPH, who owns and manages Paragon and Paragon Medical - a 14-storey medical tower sitting atop the shopping podium. Visit www.paragon.com.sg or www.paragonmedical.com.sg for more information.
About Singapore Press Holdings Ltd
Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.
Newspapers, Magazines and Book Publishing
In Singapore, SPH publishes 18 newspaper titles in four languages. On an average day, 2.92 million individuals or 74 per cent of people above 15 years old, read one of SPH's news publications.
SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology.
SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.
Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 330 million page views with 18 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; Stomp, omy.sg, and The Straits Times RazorTV.
SPH also launched The Straits Times’ iPad and enhanced iPhone applications, and The Business Times Weekend's iPad application.
SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Chinese and 91.3FM in English.
Events and Out-of-Home Advertising
SPH’s events subsidiary Sphere Exhibits organises innovative consumer and trade events and exhibitions. In addition, SPH has ventured into out-of-home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s leading Digital Out-of-Home advertising company.
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. Its latest retail development, The Clementi Mall, started business operations in 2011. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.