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Geometrical Spring / Summer at Paragon

Singapore, 22 March 2011 -- Bold geometrical designs have arrived at Paragon. Perfect shapes and shades will take centre-stage on the runway as participating fashion labels showcase their latest head-turning collections for this Spring / Summer season. The stage will feature simple clean lines, grey colour finishes, exposed florescent tubes and metal trusses in the middle of the runway, exuding an industrial feel within the luxury high-end shopping mall.

From 24 March to 17 April, shoppers at Paragon can also look forward to the following promotions and activities:

Citi Paragon Platinum MasterCard Exclusive
Starting 24 March, shoppers will receive $40 Paragon shopping vouchers when they charge a minimum of $400* to their Citi Paragon Platinum MasterCard at Paragon.

Citi Visa Privileges
Citi Visa cardmembers will receive $20 Paragon shopping vouchers when they charge $300* to their card at Paragon from 24 March to 17 April.

Fashion Season at Orchard MasterCard Shop & Redeem Promotion
From 25 March to 8 May 2011, shoppers who charge $300* for their purchases in Paragon with their MasterCard can redeem for $30 worth of Paragon shopping vouchers. Those who charge $200* will receive a $10 Paragon voucher.

The Spring / Summer Collection Preview (By invitation only)
For three weekends, Paragon will stage the latest collections and looks for this Spring / Summer season. The brands which will be featured are:

Thursday 24 March 7pm Moschino
Saturday 26 March 3pm
5pm
Marks & Spencer
Metro
Sunday 27 March 3pm DKNY
Thursday 31 March 7pm BCBGMAXAZRIA
Thursday 7 April 7pm MaxStudio.com
Friday 8 April 7pm Calvin Klein Jeans
Saturday 9 April 3pm Muji · Eclecticism

Makeup by Make Up Store · Hair by Vive Salon

For more information about Paragon's latest promotions and happenings, please visit www.paragonsc.com.sg .

* Terms & Conditions
Citi Paragon Platinum MasterCard and Citi Visa promotion will start on 24 March and Fashion Season at Orchard MasterCard promotion will start on 25 March. Cardmembers are entitled to 1 redemption per day, notwithstanding the number of credit/debit cards owned. Limited to cardmembers on a first-come-first-served basis, while stocks last. Cardmembers are required to present their NRIC, maximum 3 same-day shop receipts, credit card and charge slip upon redemption. Not applicable for medical consultants, bill payments, instalment plans and voucher purchases. Receipts once utilised for redemption in the programme will not be applicable for other ongoing mall or or outlet promotions.



Issued by Singapore Press Holdings Limited
Co. Regn. No: 198402868E


For media enquiries, please contact:

Ina Se
Senior Manager
Advertising & Promotions
Orchard 290 Ltd
DID: 6830 3812
Email:
ina@paragonsc.com.sg

Eileen Quay
Assistant Manager
Advertising & Promotions
Orchard 290 Ltd
DID: 6830 3813
Email:
eileenquay@paragonsc.com.sg

Selina Esther Lim
Assistant Manager
Corporate Communications
Singapore Press Holdings Limited
DID: 6319 1872
Email:
limyl@sph.com.sg


About Orchard 290 Ltd


Orchard 290 Ltd is a subsidiary of SPH, who owns and manages Paragon and Paragon Medical - a 14-storey medical tower sitting atop the shopping podium. Visit
www.paragon.com.sg or www.paragonmedical.com.sg for more information.

About Singapore Press Holdings Ltd

Incorporated in 1984, main board-listed Singapore Press Holdings Ltd (SPH) is Southeast Asia’s leading media organisation, engaging minds and enriching lives across multiple languages and platforms.

Newspapers, Magazines and Book Publishing
In Singapore, SPH publishes 17 newspaper titles in four languages. Every day, 3 million individuals or 77 per cent of people above 15 years old, read one of SPH's news publications. SPH also publishes and produces more than 100 magazine titles in Singapore and the region, covering a broad range of interests from lifestyle to information technology. SPH's subsidiaries, Straits Times Press and Focus Publishing, produce quality books and periodicals in English and Chinese.

Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 263 million page views with 18 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; Stomp, omy.sg, and The Straits Times RazorTV.

Broadcasting
SPH has a 20 per cent stake in MediaCorp TV Holdings Pte Ltd, which operates free-to-air channels 5, 8 and U, and a 40 per cent stake in MediaCorp Press Limited, which publishes the free newspaper, Today. In the radio business, SPH has an 80 per cent stake in SPH UnionWorks Pte Ltd, which operates entertainment stations Radio 100.3 in Chinese and 91.3FM in English.

Events and Outdoor Advertising
SPH’s events subsidiary Sphere Exhibits organises innovative consumer and trade events and exhibitions. In addition, SPH has ventured into out-of-home (OOH) advertising through its wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapore’s leading Digital Out-of-Home advertising company.

Properties
SPH owns and manages Paragon, the prime retail and office complex in the heart of Orchard Road, Singapore's main shopping belt. Its latest retail development, The Clementi Mall, started business operations in 2011. SPH's wholly-owned subsidiary, Times Development Pte Ltd, has also developed a 43-storey upmarket residential condominium, Sky@eleven, at Thomson Road.