1. Home
  2. Ad Types and Formats
  3. Video Masthead

Video Masthead

Digital

Prominently displayed at the top of our publications’ page, Video Mastheads capture the audience’s attention at first glance. This places your brand in the most visible area across all our publications’ sites.

Ad Type
Video

Ad Specifications

Last updated: April 2023

Desktop

Image Specifications

Dimensions (W x H)970 x 250 px
The ad copy, logo and CTA should go within the safe area, which is 526 x 250 px.
Maximum File Size500 KB
Required File FormatLayered .psd file and fonts
Supported FormatJPG, GIF, PNG

Video Specifications

Dimensions - Ratio 16:9
- Video must fill full screen, with no black bars
- A poster image is required
Maximum File Size2 MB
Required File FormatMP4 (encoded in H.264 codec)
Mobile

Image Specifications

Dimensions (W x H)640 x 500 px
The ad copy, logo and CTA should go within the safe area, which is 640 x 140 px.
Maximum File Size500 KB
Required File Format (for creatives produced by SPH Media)Layered .psd file and fonts
Supported FormatJPG, GIF, PNG

Video Specifications

Aspect RatioRatio 16:9
Video must fill full screen, with no black bars
A poster image is required
Maximum File Size2 MB
Required File FormatMP4 (encoded in H.264 codec)

Things to note:

  1. Provide the click-through URL.
  2. Third-party tags are not allowed. Only third-party ad impressions and click tracking are allowed, with a limit of 1 impression tracker and 1 click tracker for each creative set.
  3. If creative is provided by the client for adaption by SPH Media:
    • Submit ad creative per specification for scheduling at least 5 working days prior to the launch of the campaign.
    • If necessary, provide the ad creative source files in PSD or AI layered files including fonts or images and MP4 for video.
    • There will be a maximum limit of 3 creatives per campaign. The cost for the first creative will be absorbed by SPH Media while the remaining two creatives are subject to adaptation cost.
  4. If creative production by SPH Media:
    • Provide the ad creative source files in PSD or AI layered files including fonts or images and MP4 for video.
    • Lead time at least 10 working days prior to the campaign launch.
    • SPH Media will allow up to 3 rounds of changes. Final changes need to be confirmed no later than 3 working days prior to the campaign launch.
    • There will be a maximum limit of 3 creatives per campaign. These are subject to adaptation and production fees.
    • Client to provide applicable brief and requirements. The quote will be provided based on requirements.
  5. The video will autoplay in mute as default. The user has to initiate turning the sound on.

Submission Deadline

Production of creative done by client

  • Submit the ad creative for scheduling at least 5 working days prior to the campaign launch.

Production of creative done by SPH Media

  • Provide the source files (as stated in the table) in JPG, PSD or AI format to SPH Media at least 10 working days prior to the campaign launch.
  • T&C apply

For more information: Advertising Terms and Conditions & Guidelines

Brands Available

News Publications

The Straits Times The Business Times Lianhe Zaobao Berita Harian Tamil Murasu Stomp

Lifestyle Publications

Home & Decor Her World Harper’s BAZAAR Singapore ICON Nuyou The Peak The Singapore Women’s Weekly F ZINE HardwareZone
Stay updated with the latest news and events with our monthly newsletter
Sign me up

Explore Further

Advertising Solutions
Connect your brand with the right audiences through our multichannel platforms. Leverage our advertising solutions to achieve your business goals.
Advertising Terms & Conditions
SPH Media Advertising Terms & Conditions and Guidelines are available for your reference. Please click to read more.
Ad Booking Portals
Book your classifieds, obituaries, acknowledgement and condolence ads with ease through SPH Media’s self-booking platforms.